REI Co-op Continues Black Friday Tradition of Opting Outside
Every year, outdoor retailer REI Co-op reminds us of the beauty beyond shopping by closing its doors on Thanksgiving and Black Friday. With over 190 locations including stores and distribution centers, the co-op pays its 15,000 employees to spend the day outdoors. This initiative, known as "Opt Outside," encourages everyone to prioritize nature over shopping frenzy, and it has become a beloved tradition since it started back in 2015.
A Movement of Nature Therapy
During hectic holiday seasons, the reality is often overwhelming with the chaos of shopping and commercial messaging. REI Co-op offers a refreshing escape from this norm by inviting customers to leave their shopping carts behind and step into the great outdoors. This year, with many feeling the weight of divisive thoughts, the outdoor retailer is promoting mental wellness through nature therapy. By choosing to spend time outside, customers can enjoy a healing experience, building emotional well-being amid the busyness of the world.
Nature Recommendations from REI Experts
REI employees are gearing up to share their favorite outdoor spots, ensuring that everyone can find relief from the hustle and bustle. Many employees are outdoor experts, whose love for nature shines through in their recommendations. By communicating places that offer tranquility, they are encouraging others to disconnect from daily pressures and reconnect with nature.
Top Peaceful Outdoor Places to Explore
For those looking for inspiration, here are some top recommendations provided by REI employees: Big Bend National Park in Texas offers vast desert landscapes. The Boundary Waters Canoe Area Wilderness in Minnesota is perfect for a peaceful paddle. Another fantastic option is Buffalo National River in Arkansas, known for its serene river views. For a quick getaway, consider DeSoto Falls Scenic Recreation Area in Georgia, rich in breathtaking waterfalls.
In addition to these locations, the Escalante National Monument in Utah and the Gifford Pinchot National Forest in Washington also provide incredible backdrops for outdoor enthusiasts. Hoh Rain Forest, another Washington gem, offers lush greenery and diverse wildlife. Other must-see spots include the Huron-Manistee National Forest in Michigan and Montgomery Woods State Natural Reserve in California. Nature lovers can also explore Nantucket Island in Massachusetts, the New Orleans Botanical Garden in Louisiana, Point Bridget State Park in Alaska, Seawall at Acadia National Park in Maine, Sinks Canyon State Park in Wyoming, and Two Mile Run County Park in Maryland.
The Impact of "Opt Outside"
What began as a simple initiative to protect employees from the consumer-induced stress of shopping has blossomed into a nationwide movement. Millions have joined REI in celebrating nature by opting outside each year. This community of outdoor enthusiasts has become an influential force in redefining holiday traditions, promoting wellness in the best way possible.
Community Engagement: Share Your Experiences
Are there any serene spots you enjoy that are not on the list? REI encourages social media users to share their favorite peaceful places and tag #OptOutside. This helps to foster a collective spirit of exploration and appreciation for nature.
About REI Co-op
REI is not just an outdoor gear retailer; it represents a community of like-minded individuals who cherish their time outside. Headquartered near Seattle, it is the largest consumer co-op in the United States, comprising over 24 million members. REI provides top-quality gear, inspiring outdoor adventures, and expert classes to connect people with nature. While everyone can shop at REI, co-op members enjoy various unique benefits. The retailer prides itself on being purpose-driven, with a goal to inspire more people to embrace the outdoors while preserving the environment for future generations.
Frequently Asked Questions
What is REI's "Opt Outside" initiative?
REI's "Opt Outside" initiative encourages people to spend Black Friday outdoors rather than shopping, promoting mental well-being through nature.
Why does REI close its stores on Black Friday?
REI closes its stores on Black Friday to provide its employees a paid day off to enjoy the outdoors, away from the busy shopping atmosphere.
What locations can I explore this Black Friday?
Some recommended locations include Big Bend National Park, Boundary Waters Canoe Area Wilderness, and Buffalo National River among others for peaceful outdoor experiences.
How can I get involved with the "Opt Outside" campaign?
You can participate by spending time outdoors and sharing your experiences on social media using the hashtag #OptOutside.
What is the importance of choosing nature over shopping?
Choosing nature helps to promote mental wellness, reduce stress, and provide an opportunity to reconnect with oneself and the environment amidst holiday chaos.
