Rebel Bourbon Introduces Kyle Busch 108 Single Barrel Bourbon
Rebel Bourbon, renowned as the Official Bourbon of Richard Childress Racing, proudly announces the launch of the highly anticipated Kyle Busch 108 Single Barrel Bourbon. This limited-edition release marks an exciting chapter in the partnership with Busch, a two-time NASCAR Cup Series Champion, who personally selected every barrel for this distinctive bourbon.
A Unique Offering for Bourbon Lovers
The Kyle Busch 108 Single Barrel Bourbon is bottled at a robust 108 proof (54% ABV), embodying the spirit of rebellion and craftsmanship that has defined Rebel Bourbon since its inception. Crafted using the original wheated recipe that has remained unchanged since 1849, this bourbon is aged for four years, ensuring a flavor profile that is both rich and smooth, with a delightful hint of spice. An allocation of 5,000 cases will be available at a suggested retail price of $39.99 per 750mL bottle.
Collectible Bourbon with Personal Touch
Each bottle showcases a unique barrel number personally selected by Kyle Busch, along with the bourbon's proof and aging details, making it a collectible item for both bourbon aficionados and racing fans. The label also features Busch's signature and the emblem of Richard Childress Racing, reinforcing the deep connection between the bourbon brand and the NASCAR community.
Kyle Busch on His New Venture
Reflecting on his involvement with this special project, Busch expressed his enthusiasm: "This sponsorship embodies a rebellious spirit, and I thoroughly enjoyed the process of selecting barrels on my own terms. I am thrilled for fans to experience something truly exceptional from Rebel Bourbon and RCR."
Anticipating More Excitement with Rebel Bourbon
As 2025 progresses, Rebel Bourbon is set to deliver even more thrilling experiences for fans. The release of Kyle Busch 108 Single Barrel Bourbon is not just a standalone product; it serves as a catalyst for further engagement through multi-race sponsorships and exciting new designs. Through this partnership, Busch will pilot the No. 8 Rebel Bourbon Chevrolet in select NASCAR Cup Series races.
About Rebel Bourbon
Rebel Bourbon is dedicated to producing high-quality products that resonate with its consumer base. The brand's commitment to traditional distilling techniques and innovative marketing strategies has allowed it to carve out a significant place in the competitive world of spirits. By focusing on craftsmanship and collaboration, Rebel Bourbon continues to elevate its profile in the industry.
About Luxco
Founded in St. Louis in 1958, Luxco has grown into a prominent producer and supplier of various alcoholic beverages. In 2021, Luxco merged with MGP Ingredients, Inc. (NASDAQ: MGPI), which further expanded its extensive portfolio of award-winning spirits. Lux Row Distillers, with notable products like Ezra Brooks and Blood Oath, emphasizes quality and craftsmanship, making it a leading name in the bourbon industry.
About Richard Childress Racing
Richard Childress Racing has established itself as a premier organization in the world of motorsports, achieving over 200 victories across various series since its inception in 1969. With a focus on excellence and innovation, RCR continues to foster talent and showcase high performance on the racetrack, with drivers like Kyle Busch and Austin Dillon representing the team.
Frequently Asked Questions
What is Kyle Busch 108 Single Barrel Bourbon?
Kyle Busch 108 Single Barrel Bourbon is a limited-edition bourbon crafted by Rebel Bourbon, personally selected by NASCAR Champion Kyle Busch.
Where can I purchase Kyle Busch 108 Single Barrel Bourbon?
This bourbon is available nationwide, with a suggested retail price of $39.99 per 750mL bottle at select locations.
What makes this bourbon unique?
Each bottle features a unique barrel number chosen by Kyle Busch, enhancing its collectibility and personal touch.
How long is Kyle Busch 108 Single Barrel Bourbon aged?
This bourbon is aged for a full four years, ensuring rich flavor and smooth finish.
What plans does Rebel Bourbon have for the future?
Rebel Bourbon is excited to provide more fan engagement initiatives and product launches throughout the year 2025.
