quantilope Maintains Top Position in Market Research Technology
NEW YORK – quantilope, a leading Consumer Intelligence Platform, has successfully retained its status as the top Market Research Technology provider in the esteemed GRIT (Greenbook Research Industry Trends) Business and Innovation Report for 2025. This marks the second consecutive year that quantilope has earned this prestigious honor, demonstrating its effective strategy in revolutionizing market research through advanced Generative AI and automation.
Commitment to Innovation
Peter Aschmoneit, the CEO of quantilope, expressed pride in this achievement, noting, "Staying in the number one position of the GRIT Report's Technology ranking showcases our unwavering dedication to providing a platform that genuinely modernizes market research. We see this recognition as not merely an award, but as proof that our investments in AI, automation, and enhancing user experiences are positively aligned with the changing demands of our global client base."
Platform Advancements Over the Past Year
The past year was significant for quantilope, marked by substantial advancements aimed at simplifying the consumer research journey. These innovations include:
- AI Co-Pilot, Quinn: This feature allows users to communicate directly with quantilope's AI co-pilot for various end-to-end tasks, making research collaboration more efficient while retaining researcher authority.
- CEP Generator: An AI-driven tool that helps curate a list of 35 initial Category Entry Points, laying the groundwork for strategic brand development.
- Quantilabs: This virtual innovation hub offers clients an exclusive preview of early-stage AI-driven developments, fostering a culture of transparency and collaboration.
- AI Probing: A functionality that automates the process of delving deeper into open-ended survey feedback, providing meaningful AI-driven follow-up prompts.
Looking Ahead in Generative AI
James Motley, the Chief Technology Officer at quantilope, commented on the exciting prospects of Generative AI, stating, "Exploring the Generative AI landscape has been a thrilling experience. We've worked diligently to enhance our AI co-pilot, Quinn, to function as a true research partner, and our ongoing developments for researchers hold immense promise for the future. We're excited to lead in this space as we continue to innovate and adapt."
A Commitment to Client Success
Quantilope is honored to once again be acknowledged in the GRIT report, reinforcing its commitment to equipping clients with the cutting-edge tools they require to make astute business decisions. With over 300 brands relying on quantilope's extensive suite of solutions—including strategy, innovation & renovation, marketing creative, shopper insights, and performance tracking—its impact on the industry continues to expand.
About quantilope
quantilope's end-to-end Consumer Intelligence Platform empowers insights professionals with some of the most innovative research technologies. Utilizing automated tracking methods and 15 fully automated research techniques, quantilope helps consumer brands confidently navigate their decision-making processes by delivering real-time insights that culminate in clear, actionable recommendations.
Frequently Asked Questions
What does quantilope specialize in?
quantilope specializes in offering a comprehensive Consumer Intelligence Platform designed to enhance market research through AI-driven tools and automated processes.
How long has quantilope maintained its #1 position?
quantilope has successfully maintained its #1 position in market research technology for two consecutive years, as recognized in the GRIT Business and Innovation Report.
What innovations has quantilope introduced recently?
Recent innovations include AI co-pilot Quinn, the CEP Generator, the quantilabs virtual innovation hub, and automated AI probing for deeper survey insights.
Who leads quantilope?
The company is led by CEO Peter Aschmoneit and CTO James Motley, both of whom emphasize continued innovation and client-focused developments in market research technology.
How does quantilope support its clients?
quantilope supports its clients by providing advanced research technology that helps make data-driven decisions across a variety of sectors, ensuring their tools are continually adapted to evolving market needs.
