St. Moritz Selects Inntopia Stowe, VT, July 25, 20

Stowe, VT, July 25, 2013 (GLOBE NEWSWIRE) -- Booking a ski vacation at St. Moritz, Switzerland just became easier, as Engadin St. Moritz has selected Inntopia to power its reservation center. Inntopia offers a flexible system that enables reservations for everything that St. Moritz has to offer. For guests, this means that all services -from hotel and lifts to ski schools and ski rental - can be booked simply and conveniently online through the central tourism website, www.engadin.stmoritz.ch  for the coming winter season.

For Engadin St. Moritz, this partnership with Inntopia is an important milestone in their efforts to offer their guests an attractive holiday booking experience from a single source. "The ability to easily and dynamically combine different services with each other was the key reason we selected the Inntopia platform," says Ariane Ehrat, CEO of Engadin St. Moritz. "Besides making the booking process easy for guests, the new technology will also simplify the internal workings of our tourism organization."

Inntopia is already widely used by top vacation destinations in the United States, Canada, and Australia. The new partnership with St. Moritz represents Inntopia's first destination in the European market. "We are thrilled to add St. Moritz to the list of premier vacation destinations using Inntopia to power their reservations," says Trevor Crist, CEO of Inntopia. "Their decision validates that Inntopia's innovative  reservation platform is as applicable to the European market as it is to the US, Canadian, and Australian markets."

About Inntopia

Inntopia is the leading advanced reservation platform for the destination travel industry, powering destination resorts, ski resorts, tour operators, and travel suppliers. The Inntopia platform also gives agents access to popular activities and attractions in these same destinations. Skiing, heli-skiing, whitewater rafting, zip line treks, golf, fishing guides, and mountain biking are just some of the options available.

Travel providers manage their rates and availability directly in the Inntopia system, or connect through one of the many interfaces available. Agent commissions are processed by Inntopia as well, through their own commission clearing house.

About St. Moritz

This Alpine town is known throughout the world as the ultimate holiday resort, where the fairy-tale winter is celebrated with style and charm. The Engadin St. Moritz Region offers a great variety of sports and leisure activities, as well as a delicious local cuisine, a rich and lively cultural scene, and a busy program of events. The region's unique appeal lies in the combination of St. Moritz, the most scintillating mountain resort in the world, and the inspiring high alpine valley of the Engadin. The Engadin St. Moritz Tourism Organization is responsible for marketing the whole destination in defined target markets. In all, the Engadin St. Moritz Tourism Organization employs around 60 staff.

Jim Lilly