Canadian banks play "O Canada" card to grow abro
Post# of 853
Posted On: 02/26/2012 8:19:06 PM
Canadian banks play "O Canada" card to grow abroad
TORONTO, Feb 26 (Reuters) - When Royal Bank of Canada created advertising for its European wealth management business last year, it built some ads around the image of a shimmering gold maple leaf, playing on Canada's reputation for financial prudence.
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