FOR IMMEDIATE RELEASE
Contact: Christian Hansen
Phone: (858) 381-4677
Email: chhansen@nanotechent.com
NANOTECH STRENGTHENS COMMERCIAL BUSSINESS WITH ACQUISITION OF MAGICSCREEN3D
Glassless 3D Products Expand NanoTech?s Commercial Media Produce Offerings
San Jose, CA ? July 22, 2013 ? NanoTech Entertainment ( OTCPINK: NTEK ) announced that it has executed a definitive agreement to acquire MagicScreen3D, Inc., market leaders in the commercial implementation of glassless 3D screen technology.
Jeff Foley, NanoTech CEO stated ?We are excited to add the MagicScreen3D products and IP to our portfolio. This acquisition will help continue our move into the commercial media space.? Carl Wiseman, MagicScreen3D CFO commented ?We are excited to become part of the NanoTech family. NanoTech has quickly been establishing itself as a market leader in the media space and has a very forward thinking approach to implementing and deploying the latest technology.?
Los Gatos, CA based MagicScreen3D has already rolled out its products with partners including Red Bull and venues including the Marquee in Las Vegas. A research study conducted by the University of Tilburg revealed that Red Bull advertising content on a glasses-free 3D monitors increases customer?s attention by almost 45%. Also, the research indicated a positive impact on the sales (an 8.5% increase) of Red Bull products during the 3D advertisement test period. ?By giving the viewer a true 3D experience while not requiring any glasses allows the MagicScreen3D products to help quickly captivate viewers,? Foley added.
Wiseman noted ?Our clients have found that the interactivity and amazing 3D graphics produced by our screens helps customers not only engage more quickly, but also increases interaction and retention of the subject matter.? MagicScreen3D offers solutions for a variety of uses including point of sale advertising, retail advertising, promotional kiosks and creative window displays.
The transaction, which is subject to customary closing conditions, is expected to close by the end of July.
About MagicScreen3D
MagicScreen3D provides next-generation solutions to increase user retention and interaction with retail and entertainment products. This enables brands to capture customer attention, measure response, and capture return on investment data on marketing campaigns. In addition, 3D advertising allows a higher memory retention level compared to traditional forms of advertising. The Client provides no-glasses-3D displays designed to stop customers and grab their attention thus increasing brand recognition and sales. For more information, please visit:
About NanoTech Entertainment
Headquartered in San Jose, CA, NanoTech Entertainment is a technology company that focuses on all aspects of the entertainment industry. With four technology business units, focusing on Gaming, Media & IPTV, Mobile Apps, and Manufacturing, the company has a unique business model. The company has a diverse portfolio of products and technology. NanoTech Gaming Labs operates as a virtual manufacturer, developing its technology and games, and licensing them to third parties for manufacturing and distribution in order to keep its overhead extremely low and operations efficient in the new global manufacturing economy. NanoTech Media develops proprietary technology which it licenses to publishers for use in their products as well as creating and publishing unique content. NanoTech Communications develops and sells proprietary apps and technology in the Mobile and Consumer space. Clear Memories is the global leader in 3D ice carving and manufacturing technology. NanoTech is redefining the role of developers and manufacturers in the global market. More information about NanoTech Entertainment and its products can be found on the web at www.NanoTechEnt.com .
"Safe Harbor" Statement: Under The Private Securities Litigation Reform Act of 1995: The statements in the press release that relate to the company's expectations with regard to the future impact on the company's results from new products in development are forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995. Since this information may contain statements that involve risk and uncertainties and are subject to change at any time, the company's actual results may differ materially from expected results.
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