HUGE NEWS!Yippy, Inc. (YIPI) Subsidiary Acquires Macte!

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HUGE NEWS!Yippy, Inc. (YIPI) Subsidiary Acquires Macte! Labs, Inc.



Ft. Myers, FL, August 2, 2012 -- Yippy, Inc. (OTCQX: YIPI) (www.yippy.com) (“Yippy” or the “Company”), a unified search company known for educational research and clustering technology, reported today that Yippy Labs, Inc., the Company’s wholly owned British Columbian subsidiary, acquired Macte! Labs, Inc., a developer of dynamic toolbars and applications for both search and communication applications,located in Vancouver, British Columbia, Canada (“Macte”), pursuant to a share exchange agreement dated August 1, 2012.

“At a summit last month, the two respective teams put an action plan in place for consumer research and education that we believe is both groundbreaking and innovative,” stated Rich Granville, Chief Executive Officer of Yippy. He continued, “The Macte! Labs acquisition adds to the existing advantages of our company’s business plan with custom designed browser extensions. We rigorously tested the Macte applications over the last 30 days in order to verify the desired functionality and believe we secured the next vital piece for Yippy’s growth.”

Stan Kuzmin, Chief Executive Officer of Macte, commented, “Yippy had a very specific set of functionality tests. One of these was to demonstrate the ability to control all major browsers on click via a web-based connection through the Yippy “Safe” API (application programming interface). I am happy to report that the NeoBar, now “Yippy Bar,” performed well. This Yippy Bar will protect the user from known malicious websites that contain Trojans and other malware, as well as those that have inappropriate content. This includes the filtering of all search engines such as Google and Bing “on click” through Internet Explorer, Mozilla Firefox, Safari, Opera and Google Chrome. We will be adding administration controls for parents, educators and SMBs to notify administrators when our program has been disabled locally. The software package will eliminate the need for expensive protective server and client side programs.”


About Yippy, Inc.

Based in Fort Myers, FL, Yippy, Inc. is a technology company specializing in the development of search, data normalization, and aggregation through application service environments for consumer and enterprise markets. Yippy’s proprietary web-based product suites are deployed over cloud architecture and provide secure, redundant and maintained “Data as a Service” for businesses and education markets. The Company also operates several online web properties and educational reference portals. Yippy (YIPI) has been approved to trade on the OTCQX U.S., the intelligent marketplace for the best over-the-counter companies with the highest financial standards and superior information availability. Investors can find current financial disclosure and Real-Time Level 2 quotes for the Company on www.otcqx.com.

Additional information can be found at: www.yippy.com

Contact:

R.Granville

1-877-YIPPY01

Investor Relations

Info(at)yippy.com

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