Yes, Sports Fans... it's "that time of year" coming at us quickly... the launch of the College Football Season! Hannover House is proud to have partnered with IMG College Sports (and the University of Arkansas Athletic Department) to present the first in a planned series of S.E.C. and top college team pre-season football videos. The Arkansas Razorbacks Football 2013 DVD will be launched in mid-August with premium in-store placement at Wal-Mart Supercenters and Hometown Markets, including checkout aisle displayers at many locations (see display design below) . With print-edition team guides selling tens-of-thousands of copies each year... there's a building enthusiasm that the same concept transferred to DVD will be popular with consumers. As the fans down in Wal-Mart-land like to cheer, "GO HOGS!"