New Video Codec Approved To Ease Net Burden January 27,

New Post Public Reply Private Reply Replies (1) Message Board
chessmite

New Video Codec Approved To Ease Net Burden January 27, 2013 http://www.nextpowerup.com/news/638/new-video...urden.html

WEBM

Because VP9 transmits video more efficiently than the current VP8 codec, the move will be a major milestone for Google and potential Web-video allies such as Mozilla that hope to see royalty-free video compression technology spread across the Web. However, even VP8 is still dogged by a patent-infringement concern from Nokia, and VP9 hasn't yet run the intellectual property gauntlet. Those using H.264 must pay patent royalties , and its successor, HEVC aka H.265, follows the same model. H.265 is more efficient than H.264, offering comparable video quality at half the number of bits per second, and Google and its allies hope to bring a similar performance boost going from the current VP8 codec to VP9. That could help with mobile devices with bad network connections and could cut network costs for those with streaming-video expenses. The VP9 bitstream definition, which describes how video is compressed into a stream of data so it can be transmitted efficiently over a network, has been in beta testing for a week, Frost said. http://news.cnet.com/8301-1023_3-57584018-93/...ll-use-it/

....it seems WEBRTC is using VP8, suspect royalties for H.265 to be very small or bypassed completely for other concessions, (w/ITU)

IETF standardizes Opus for flexible online audio http://news.cnet.com/8301-1023_3-57510759-93/...ine-audio/ .....from Sept 2011,

good graph showing audio compression, (before G729.1). Also shows some of the tug-o-war between Google and Microsoft, etc

source of free codecs vid/aud http://free-codecs.com/

HEVC video standard finished; high-end improvements coming A standards group completes its work on a compression technology called HEVC, or H.265, which promises to improve resolution, image quality, and color. Google's VP9 is waiting in the wings. An array of companies have finished work on video compression technology called HEVC or H.265 that promises better video to start with and that paves the way for higher-end extensions next year, they announced today. The High Efficiency Video Codec supports 4K "UltraHD" video -- and perhaps 8K as well if the video industry can convince buyers that so many pixels are worthwhile. Perhaps more important, given how many people watch video online these days, it doubles video quality for a given network data capacity. HEVC has the potential to spread very widely indeed. It's the successor to the Advanced Video Codec (AVC), aka H.264, used in videocameras, TV, Blu-ray discs, online video streaming, and more. Codecs are technology used to encode and decode video or audio for more efficient transmission and storage. To begin with, HEVC comes in two flavors , the "main profile " for conventional video, which supports 8-bit color data , and the "main 10 profile" with 10-bit video for higher-end uses . On top of that, the standard supports a still-image format. HEVC specification drafts have described its use up to a resolution of 7,680x4,320 pixels. That 33-megapixel image is hardly a near-term need , but the video and cinema industries are edging toward 4K video resolutions with images of more than 8 megapixels . HEVC's better use of bandwidth is designed to enable higher resolutions without crippling networks and overstuffing storage systems. More HEVC work is afoot at the Moving Picture Experts Group (MPEG), which represents two standards groups, the International Organization for Standardization (ISO) and the International Telecommunications Union (ITU), that produced HEVC/H.265 and AVC/H.264. New video uses First are HEVC extensions that let the standard store more color information by using in the full-color 4:4:4 format and the horizontally subsampled 4:2:2 format , which preserves more color information than the 4:2:0 format used in the first incarnation. These extensions will also support color data "up to 12 bits and beyond ," the ISO said. Second, another range of HEVC extensions will enable 3D and multiview video. The color, 3D, and multiview extensions will be done in January 2014, the ISO said. One potentially unpleasant aspect of the technology, though, is that like H.264, it's encumbered by patents that potentially mean royalty payments for those using the technology. Such payments are common for devices such as cameras and computers, but Web standards groups shun patent payment tollbooths on basic technology such as put ting video on the Web. That's why Google released its VP8 codec royalty-free as part of the WebM project and why, presumably, it's working on VP9.

In contrast, the ISO patent policy, which is shared with the ITU, doesn't object to patents. Instead, it requires organizations with patents that bear on standards to release them for royalty-free use or license them "on a non-discriminatory basis on reasonable terms and conditions." That policy also is called RAND , short for reasonable and nondiscriminatory, which means for example that one company can't refuse to license the technology to a rival. According to the ISO's list of patent declarations, companies that have said they have patents that bear on HEVC (known formally as ISO/IEC 23008-2 at the ISO) include Microsoft, Intel, Qualcomm, Research In Motion, Huawei, Thomson Licensing, and NTT DoCoMo . It's not clear that VP8 and VP9 will be able to completely sidestep patent constraints. The group that licenses pools of patents for MPEG standards, called MPEG LA, has said 12 organizations reported they own patents essential to VP8 use, but so far MPEG LA hasn't offered a license to the VP8 patent pool despite looking into the matter for more than two and a half years. MPEG LA plans to license a pool of HEVC-related patents . It issued a call for patents essential to HEVC in June 2012. "MPEG LA is pleased to assist in facilitating a convenient, independently administered, one-stop patent licensing alternative to assist users with implementation of their technology choices and invites all patent holders to participate," it said at the time. More than two dozen patent owners have responded so far , and they're planning to hash out details next month. "In February, we will be holding a third meeting with essential HEVC patent owners to discuss a patent pool license for HEVC. There are currently 25 essential patent owners participating ," MPEG LA said in a statement today. MPEG LA declined to comment on any VP8 patent developments. Google's VP9 Google started looking into VP9 seriously in the third quarter of 2011, according to a Google presentation about "VP-Next" (PDF), aka Next-Generation Open Video (PDF), or NGOV. Google is acutely aware of its competition. One VP9 goal is to "further reduce bitrates by at least 10 to 20 percent to move ahead of HEVC," Adrian Grange of the Chrome Media Group at Google, said in a presentation. And as with HEVC, support for higher resolution is central. "HD is the new sweet spot," Grange said. To get there, Google isn't starting from scratch. "It is an evolutionary development from VP8, not a completely new paradigm," Google said in another presentation. According to another presentation about NGOV, a top priority is halving the network bandwidth requirement at a given image quality. Another priority is doing so with a video decoder that's only 40 percent more complex. Higher complexity for decoding translates heavier processing demands and therefore power usage, major constraints in the era of smartphones and tablets. Although Google is leading the VP9 work, it's not alone. One element of the technology, called asymmetric discrete sine transform (PDF), is being developed as part of a collaboration with researchers at the University of California at Santa Barbara. ...................................................................... .....good commentary about H.265 and Google's VP9.   I still lean toward the H.265 given ISO/ITU Approval.  There also seems to be some wiggle room and assistance, jmho, (and it could be wrong).

Keep on Rockin'

Digital Uts Ventures (DUTV) Stock Research Links

DUTV Board Company Profile Buy Rating Time & Sales News Filings Financials
Scroll down for more posts ▼

Top 10 Most Recent News Articles

Strategic Resources Faces Board Shakeup, AGM Announced

Updated Category News Views 64

A Shift in Strategic Resources' Boardroom Dynamics On days like these, companies aren't just ticking boxes. They're repositioning themselves for a future painted with a whole bunch of ‘what ifs’, and Strategic Resources Inc. is no exception. This isn’t just your run-of-the-mill board shuffle—Michael Moore’s resignation marks a pivot moment. Now, you might ask...

Continue Reading
Medefy's New Award Honors Cost-Savvy Consultants

Updated Category News Views 59

Awarding Ingenuity in Healthcare Cost Containment Ditch the chatter, folks. Let’s talk about a little piece of news that just might be the ripple effect the healthcare sector needs right now. Medefy, that cost-containment whiz, has unleashed 'The Curve Bender Award.' Frankly, it's about time someone spotlighted the gritty work of benefits consultants grinding in the...

Continue Reading
Ultrasound Innovations: 2D, 3D, and 4D Explained

Updated Category News Views 58

Diving into the World of Ultrasound Imaging When you're in the trenches of expecting a new family member, the last thing you want is to get bogged down in technical jargon that doesn't make a lick of sense. Enter prenatal ultrasound imaging: 2D, 3D, and 4D. Each of these has a specific role in piecing together the puzzle of fetal development. Now, Erika Lambright, a...

Continue Reading
New Ambulatory Surgery Center in Alabama Breaks Ground

Updated Category News Views 7

Breaking New Ground: USOP and SOS Lead the Charge You can almost hear the construction noise starting up in Montgomery, Alabama, where U.S. Orthopaedic Partners (USOP) and Southern Orthopaedic Surgeons (SOS) have just launched an ambitious new project. They're not just cutting ceremonial ribbons; they're slicing into the future of orthopedic care in Central Alabama. The...

Continue Reading
Sunshine Buns Gains Traction with Target Expansion

Updated Category News Views 5

Frozen cinnamon rolls zapping to perfection in 45 seconds? Someone tell my breakfast table it's about to be revolutionized. Sunshine Buns is taking a giant leap into the spotlight as they hit the shelves of Target stores across the U.S. This isn’t just a nice little upturn—this is a potential game-changer for the frozen pastries aisle. A Sweet Deal Gets Sweeter Now,...

Continue Reading
A.O. Smith Sells 81% of China Arm to CPE: Key Takeaways

Updated Category News Views 94

When a major player like A.O. Smith decides to offload a piece of its business, folks tend to sit up and pay attention. This isn't just some run-of-the-mill shuffling. A.O. Smith has inked a deal with CPE to hand over an 81% stake in its China business. What does this transaction bring to the table and who stands to gain? Broken Down for the Curious Investor The numbers...

Continue Reading
Everon Tops Industry: Integrator of the Year Win

Updated Category News Views 57

Everon Claims the Coveted 2026 Integrator of the Year Award There's a new heavyweight in town, folks. Everon has snagged the Integrator of the Year award for 2026, and they're not just resting on their laurels about it. Named by industry titans NSCA, Commercial Integrator, and Security Sales & Integration, this accolade isn't just a flashy tick box—it’s a testament to...

Continue Reading
Nakama's AniBiz Gains Power with New Investments

Updated Category News Views 27

Anime Titans Back AniBiz Think of the anime sector with a new sheriff in town, and its name is AniBiz.com. This platform, a brainchild of Nakama, Inc., just landed strategic investments from some heavyweight players in the anime world: TBS Group, Toei Animation, and TV TOKYO Holdings. The Significance of Strategic Support Ain’t no small potatoes here. We're talking the...

Continue Reading
CoCo Expands Bubble Tea Empire: Hungary to Ukraine

Updated Category News Views 78

CoCo's Three-Market Strategy Dive into the world of bubbly enthusiasm: CoCo Bubble Tea is making a splash in Central and Eastern Europe, targeting Hungary, Armenia, and gearing up for Ukraine. No small feat, this move taps straight into the heart of younger consumers who can't get enough of quirky, customizable Asian-inspired drinks. We're not only talking tea—this is a...

Continue Reading
Set Hach: A Leader Transforming Agrifood Systems

Updated Category News Views 62

From Humble Beginnings to Global Recognition When a name like Set Hach doesn't just echo within local circles but reaches the global stage, you know something transformative is brewing. Here we have a woman celebrated as one of the 100 Women Heroes in Agrifood Systems by the UN Food and Agriculture Organization (FAO). Recognition like this speaks volumes, especially...

Continue Reading

Top 5 Most Recently Viewed Articles

Deadline Approaching for Five9, Inc. Investors: Act Now

Updated Category News Views 125

Important Update for Five9, Inc. Investors Recent developments have brought Five9, Inc. into the spotlight as investors are reminded of a crucial deadline concerning a securities fraud class action lawsuit. If you have holdings in Five9, Inc. (NASDAQ: FIVN), understanding your rights and options is paramount, especially with the deadline for filing approaching. Investors...

Continue Reading
Bioretec Ltd Adjusts H1 Report: Financial Highlights and Outlook

Updated Category News Views 146

Overview of Bioretec Ltd's Financial Adjustments Bioretec Ltd announced major revisions to its previously reported first-half financial figures. The company acknowledged an adjustment related to its sales and distribution contract with Tri-State Biologics (TSB), a key aspect of its operational strategy. Understanding the TSB Distribution Agreement The initial TSB...

Continue Reading
Insights on Unemployment Trends and Federal Reserve Predictions

Updated Category News Views 252

Recent Analysis of U.S. Job Market Trends A recent report highlights a decline in unemployment rates within the U.S. labor market, suggesting possible changes in interest rate policies from the Federal Reserve. Economists are predicting that during the Fed's upcoming meeting, a rate cut of 0.25% may be on the table. Such a move could ease some economic pressures without...

Continue Reading
Protect Yourself from Ghost Tax Preparers This Tax Season

Updated Category News Views 111

Beware of Ghost Tax Preparers and Their Tactics The California Tax Education Council (CTEC) has issued a warning to taxpayers to remain vigilant as fraudulent ghost tax preparers continue to deceive unsuspecting clients. These tax preparers often promote themselves with promises of significant refunds and low fees, but they typically vanish soon after the tax deadline,...

Continue Reading
BTQ Technologies Enhances Leadership with Dr. Sean Kwak's Expertise

Updated Category News Views 322

BTQ Technologies Welcomes Dr. Sean Kwak as Strategic Advisor BTQ Technologies Corp. (CBOE CA: BTQ, FSE: NG, OTCQX: BTQQF), known for its focus on quantum technology, recently announced a significant addition to its leadership team. Dr. Sean Kwak, recognized as one of the foremost authorities in applied quantum technology in Korea, will step into the role of Strategic...

Continue Reading