9). Is the Company still involved with book publ
Post# of 7290
9). Is the Company still involved with book publishing? There haven't been any new releases in a long while.
A: Yes, new publishing activities are in place now, even though prior plans for 2012 were delayed. "ONE OF THE LUCKY ONES" ships from the printer today, and will hit book stores next month. "SABLE SHORE" and "BLIND VISION" will print next week for August on-sale dates. All three items will be widely available on e-Book formats. The Company temporarily stopped new release activities of publishing projects in 2012 due to uncertainty in the marketplace. The Company's largest book retail customer, Borders Group, Inc., went completely out of business, and sales to the Company's primary book wholesaler, NBN Books, ground to a halt. With e-Books emerging as the dominant media, Hannover decided to wait-and-see before investing in large print runs or promotions. The Company is now comfortable with a strategy of modest print runs and a more aggressive effort to develop the e-Book formats.