LEXINGTON, MA--(Marketwired - Jun 24, 2013) - Cartera Commerce , the leader in card-linked marketing, has been selected to Lead411's 2013 " Hottest Companies in Boston " list, which recognizes the fastest growing technology companies in the Boston area.
Lead411 selected Cartera as one of the top, privately held Boston companies in the software, wireless, internet, hardware or media industries, based on company growth and news over the past two years.
"We're honored to be recognized by Lead411 as a leader in Boston's impressive tech market," said Tom Beecher, Cartera's president and CEO. "Our innovation, called card-linked marketing, has become a rapidly growing new marketing category -- one that is now a core part of retailers' performance marketing mix. By marketing targeted offers linked to consumers' preferred cards, we're able to drive and prove incremental shopping behavior, which generates strong sales ROI for advertisers, while also improving engagement and spend for our bank and loyalty program partners. It's great to be recognized alongside other Boston tech companies who, like Cartera, are pioneering new categories."
Founded in 2001, Lead411 is an information services company that provides information, news and research about U.S. companies and their executives. Its mission is to focus on quality corporate data that is valid and useful, rather than producing as many company records as possible.
For more information about Lead411 and a list of other awardees, please click here . For information about Cartera Commerce, visit www.cartera.com .
About Cartera Commerce Cartera Commerce is the leader in card-linked marketing, a new performance marketing channel that helps merchants acquire and retain customers with personalized offers linked to consumers' preferred payment and loyalty cards. For merchant marketers, Cartera powers OfferLink, the largest, proprietary network of payment and loyalty cardmembers from the nation's top banks, airlines and loyalty card programs. For card marketers, Cartera provides its leading card-linked offer platform and integrated marketing services to deliver card-linked shopping programs that create new revenue, maximize share of wallet, and grow cardmember engagement. Cartera's clients include four of the top 10 U.S. financial institutions, all five largest U.S. airlines, and more than 920 of the nation's largest online and omni-channel retailers. The company is headquartered in Lexington, Mass. For more information, visit www.cartera.com .
Ryan Hoppe Director of Marketing Cartera Commerce 781-541-6829 Email Contact Marci Stone Matter Communications (978) 518-4519 Email Contact
