$VRNI Virogen's New Business Unit, "The Cannabis
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$VRNI Virogen's New Business Unit, "The Cannabis Connection," to Focus on High-End Medicinal Marijuana Dispensary Niche within $15-20 Billion Legal Marijuana Market
SAN GERONIMO, Calif., May 3, 2013 /PRNewswire via COMTEX/ -- Virogen Inc. (OTC:VRNI), a holding company that owns Tiger Team Technologies and The Cannabis Connection, today announced that The Cannabis Connection, its recently launched business unit that intends to operate medicinal marijuana dispensaries in states that have legalized such operations, including California, will focus its efforts on serving the high-end dispensary niche, a market segment the company believes to be vastly underserved.
Concept. The Connection's strategic concept is to pamper its medicinal marijuana clients with an opulent, high-end "boutique" experience, one featuring extremely attentive customer service personnel and only the highest-quality products. The Connection's "boutique" concept is in direct contrast to the vast majority of existing dispensaries that are mundane operations located in low-cost areas.