FREMONT, CA--(Marketwired - May 2, 2013) - Procera Networks , Inc. (
"Big Data projects are increasingly driving investments inside of network operators," said Paul Gracie, senior vice president Global Sales and Services at Procera. "This is one of the first deployments where our solution is being specifically purchased as part of a larger Big Data project. The operator feedback is that 70 to 80 percent of the value of the data is being provided by Procera's PacketLogic products."
Big Data can be used to deliver actionable information on user behavior to Telecom companies and MSOs for improved network performance, planning, CAPEX, management, and to offer new differentiated services based on existing consumer behavior. According to TechNavio's analysts, the Global Big Data market in the Telecom sector is forecast to grow at a CAGR of 55 percent over the period 2011-2015, and has also been witnessing the growth of user-friendly predictive modeling.
Procera's Intelligent Policy Enforcement (IPE) solutions deliver highly granular and unique levels of visibility into network traffic, providing superior data to the Big Data systems in this deployment, thereby enabling better results. The data includes subscriber information, applications, service plans, traffic volume, device information, as well as other application-specific information that IPE systems can provide. This high volume data is sent to Big Data systems that display the information as part of the overall presentation layer for the network.
"Procera's ability to deliver unique data is opening up new opportunities as network operators invest in Big Data projects," said Alexander Havang, chief technology officer for Procera. "The granularity, accuracy, and context for data that our IPE technology can provide are superior to systems that provide sampled or simple traffic volume data. All data is not equal -- and the more context that can be provided with data, the more value that it has for network operators."
About Procera Networks, Inc.
Procera Networks, Inc. (
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements, including statements relating to the anticipated growth of the global Big Data market in the Telecom sector, future opportunities for Procera in big data projects, and the ability of the products and solutions provided by Procera Networks, Inc. to enable carrier, service provider, enterprise, and consumer networks to deliver a high quality of experience to their users. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements, including risks related to the acceptance and adoption of our products; our ability to service and upgrade our products; lengthy sales cycles and lab and field trial delays by service providers; our dependence on a limited product line; our dependence on key employees; our ability to compete in our industry with companies that are significantly larger and have greater resources; our ability to protect our intellectual property rights in a global market; our ability to manufacture product quickly enough to meet potential demand; and other risks and uncertainties described more fully in our documents filed with or furnished to the Securities and Exchange Commission. More information about these and other risks that may impact Procera Networks' business are set forth in our Form 10-K filed for the year ended December 31, 2012. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we assume no obligation to update these forward-looking statements.
Press Contact Fran Lowe Engage PR for Procera Networks 510-748-8200 x225 flowe@engagepr.com Investor Relations Contact Todd Kehrli or Jim Byers MKR Group Inc. 323-468-2300 pkt@mkr-group.com
