If the K is really good I would release if tomorrow or Friday... Perhaps even after hours Friday to get everyone stoked up for the investor meeting. The upfront and investor meeting should have a lot of info on what the line up is for this year into next, who Steve is working with, and possibly some info on future explorations. After the upfront there should be a PR recapping 1) the progress made by the company as seen in the K and 2) what all took place at the upfront and what was introduced/ discussed. This is how I'd play it.... But lets see what happens.