Aberdeen Group Publishes IT Infrastructure,

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Apr 10, 2013 at 10:21 AM

Aberdeen Group Publishes IT Infrastructure, Networking/App Performance, Business Analytics Research

BOSTON, MA--(Marketwired - Apr 10, 2013) - Aberdeen Group , a Harte-Hanks Company ( NYSE : HHS ), today announced the publication of new research reports from its Business Intelligence, Marketing Effectiveness and Strategy, and Business Analytics research practices.

" The Expanding Need for Cloud Integration Services ," one of two reports authored this month by Dick Csaplar , Senior Research Analyst for the Aberdeen IT Infrastructure research practice, shows that the use of Software-as-a-Service (SaaS) has gained wide adoption. Companies with active Cloud computing programs reported an average of 3.1 SaaS deployments within their organizations. Unfortunately, data entered into one SaaS application cannot be used by another without applying integration technologies. However, several vendors now offer basic solutions, in-house custom-built integration solutions, or completely outsourced integration services. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/Aberdeen-Library/8376...vices.aspx

Next from Csaplar, " On-Premise or in the Cloud: How Best-in-Class Deploy Business Intelligence Applications ," shows that leading organizations are most likely to deploy their business intelligence applications in the Cloud using a SaaS deployment model. All others are most likely to have BI applications deployed in-house, on a physical server, without the benefit of any server virtualization. Leading organizations are clearly gaining the advantages of the Cloud and server virtualization when it comes to deploying their business intelligence applications. To obtain a complimentary copy of this report visit: http://www.aberdeen.com/link/sponsor.asp?spid...377&camp=2 .

" Cloud Storage: Lower Cost and Increase Uptime ," prepared by Robert Bready, Research Director and Analyst for Aberdeen's IT Infrastructure practice, examines the benefits experienced by adopters of cloud storage compared with those that have no cloud storage capabilities installed. Cloud storage, although not mainstream, is quickly gaining popularity in data centers. The ability to utilize cloud storage's "pay as you use" feature allows companies increased agility and flexibility, as well as cost and business continuity gains. To obtain a complimentary copy of this report, visit: http://aberdeen.com/Aberdeen-Library/8441/AI-...ntime.aspx .

" Achieving Top Performance for Business Critical Enterprise Applications ," authored by Jim Rapoza , Senior Research Analyst for the Aberdeen Networking and Application Performance research practice, examines how business-critical applications drive the deployment and utilization of performance management solutions. Organizations invest time and resources into business critical applications, so it only makes sense to invest time and resources to make sure that these applications run well, are reliable, and provide an excellent experience for end-users. To do so means placing a high value on the performance of these applications. This report analyzes how businesses ensure that key applications perform at a high level and provide good end-user experiences. To obtain a complimentary copy of this report, visit: http://aberdeen.com/Aberdeen-Library/8415/RB-...ement.aspx

Also authored by Jim Rapoza," Building a Smarter Networking Strategy for the Modern Large Enterprise ," reports on how new strategies leveraging global connectivity and locations are providing a more flexible and cost-effective alternative to traditional networking systems. Leading organizations use these smarter strategies to take advantage of global hubs to gain highly reliable and high-performing network connections. This Aberdeen report analyzes how top-performing businesses improve network and application performance, and also examines how one organization built their own smarter global network. To obtain a complimentary copy of this report, visit: http://www.aberdeen.com/link/sponsor.asp?spid...408&camp=2 .

" Master Data Management in 2013: Bridging the Gap to Best-in-Class Performance ," prepared by Nathaniel Rowe , Research Analyst in Aberdeen's Business Analytics and IT Infrastructure practices, states that the third annual Aberdeen study on Master Data Management has identified the current best practices in managing critical business records, such as customer information or product data. This study also reveals how business pressures and strategies have evolved over the past three years, and shows the tools and business practices used by the leading organizations to keep their data accurate and reliable. It also illustrates how they use quality master data to drive revenue growth, reduce costs, engage customer, and increase process efficiency. To obtain a complimentary copy of this report, visit: http://www.aberdeen.com/link/sponsor.asp?spid...392&camp=2 .

About Aberdeen Group, a Harte-Hanks Company

Aberdeen Group, a Harte-Hanks Company ( NYSE : HHS ), is a global, full-service, multi-channel marketing services firm with deep expertise in developing research-based technology marketing content. Enabled by its team of 40 analysts covering 16 industry-sector categories, Aberdeen provides B2B marketers with relevant content assets available in multiple formats that target each stage of the customer buying cycle.

Aberdeen has offices in Boston and London. Harte-Hanks operates 25 offices in the United States, and has locations throughout Asia-Pacific, Europe, and Latin America.