Roadzen Expands U.S. Footprint with $1.2 Million Embedded

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Roadzen Expands U.S. Footprint with $1.2 Million Embedded Roadside Contract

https://www.globenewswire.com/news-release/20...tract.html  

NEW YORK, June 18, 2026 (GLOBE NEWSWIRE) -- Roadzen Inc. (Nasdaq: RDZN) ("Roadzen" or the "Company" , a global leader in AI at the convergence of insurance and mobility, today announced that its wholly owned U.S. roadside assistance subsidiary, National Automobile Club (NAC), has signed a commercial contract valued at approximately $1.2 million in annual revenue with a U.S. provider of digital assistance, mass insurance, and extended warranty programs. The agreement names NAC as the exclusive roadside assistance provider embedded within the client's consumer mobile application, serving a base of more than 500,000 users.

The contract reflects a structural shift in how roadside assistance is distributed and consumed. Rather than routing customers through legacy call-center or membership-card channels, the engagement is natively digital from first contact to job completion — initiated, tracked, and closed entirely within the client's app. Any user needing roadside help reaches NAC instantly as the default in-app function, without leaving the digital environment.

The deployment runs on StrandD, Roadzen's AI roadside orchestration platform. StrandD deploys AI agents that orchestrate the full service lifecycle — from incident reporting and provider matching to real-time GPS tracking, ETA management, and job closure. Its API layer is purpose-built for embedded deployments, allowing digital platforms to offer premium white- labeled roadside experiences without building or maintaining the underlying logistics infrastructure.

Behind StrandD sits NAC's nationwide network of service providers across the United States, Canada, and Latin America. That network density and dispatch capability ensure consistent, timely service regardless of location, translating the app's digital promise into a reliable outcome on the road.

"Roadside assistance is going embedded, invisible, and entirely digital — and NAC is built for that shift," said Rohan Malhotra, Founder and CEO of Roadzen. "The membership card and the call center are giving way to seamless in-app experiences orchestrated in the backend by AI agents, and we see this model as highly replicable across other distribution partners."

"This contract advances our top growth priority: the United States, our most strategic market," Malhotra added. "By combining EliteCover's MGA operations, NAC's nationwide service network, and our AI, we've stitched together a full-spectrum capability — spanning underwriting, distribution, claims and roadside — that is uniquely positioned for commercial and enterprise fleet contracts such as this. Our goal is to make the U.S. Roadzen's largest market over the next two to three years, and every contract like this moves us closer.”
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