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  4. Rapid Fire Marketing, Inc. (RFMK) Message Board

"No. No thanks, not interested in any business w

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Post# of 11899
Posted On: 04/07/2013 11:51:48 AM
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Posted By: BeauBeau
Re: EliteYoda #11083

"No. No thanks, not interested in any business which has a leader of whom thinks that a business plan is a small post-it wish list of generic end state goals, like, "become profitable", "achieve margins", "break even" and "increase revenues". Laughable."



OK.. so that was the response I received for expressing sincerity on my part.


"Who are you to imply that my business plan is a small post-it wish list of generic end state goals" ???   Sound familiar??? LOL!!!


So... you would have no interest in any business that has a leader who is capable of yielding these basic business performance characteristics for a successful publicly traded start up, and or still relatively "young", business..


and I'll put these in "proper" order so you may hopefully "Get It"


#1  "Achieve Margins"


A really good business plan clearly "States" at what point(s) certain "Margins are Achieved".. personally I'm a big fan of "If you got No Margins.. you got No Business".. because without knowing all this you can't possibly determine at what point "any" of the following phases can be achieved.....


#2 "Break Even" .. a really good business plan has a "Target" that has been pre-determined for achieving "Break Even"


#3  "Become Profitable" ... again a really solid business plan has a "Target" that has been pre-determined for achieving "Profitability" ...Price your product with a clearly defined "Pre-Determined level of Profit" this should have been known as part of #1


#4 "Increase Revenues".. many successful business models for smaller business, are more focused on finding a comfort zone.. that is the level of Revenue that achieves the most optimal level of performance in yielding the highest level of profit! But, let's assume that BeauBeau's model is based on continual expansion and growth to reach another one of my targets...


#5 "Exit Strategy".. my #5 and your #5 differ greatly, but I had to point it out because your #5, rolling around in the dough, can indeed be performed between phases 3 through 5... and when executed properly... the amount of dough also has a tendency to increase as you move through each phase..


These are most certainly not "All" of what is needed for a proper business plan, but they are all "Part" of what it takes in putting a good business plan together and subsequently executing that plan in proper fashion....


Now after all that... "4" Related RFMK Questions


#1 Has RFMK achieved "Margins"???, as have likely been spelled out in their business plan.. and I'm specifically referring to the first "Two" RFMK Products..


The CannaCig and The Cumulus?????




#2 When do you think RFMK will achieve "Break Even"????




#3 Profitability.....?????




#4 Increase in Revenues...???? ...Going backwards last two Q's


Q3-2012 $24K > Q4-2012 $5K




#5 How has RFMK performed, over the last year, in providing any kind of a reasonable chance for an RFMK Long Shareholder, to develop some kind of a "Profitable" Exit Strategy????


If I were an RFMK Long... I'd be happy just to settle for #4 for now... it would be a move in a positive direction, based on the "FACT" that RFMK is sitting on such a "Tremendous amount of Inventory"!!!


I'll always take the "Guy or Gal" that Truly Knows how to Build a Business!!











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