$RELT ONAR Announces ONAR LABS and Commercializati
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Posted On: 01/22/2025 8:48:28 AM
$RELT ONAR Announces ONAR LABS and Commercialization of Proprietary AI Marketing Platform Already Generating Results Across $200M+ in Cumulative Client Revenue
https://www.prnewswire.com/news-releases/onar...56835.html
LOS ANGELES, Jan. 22, 2025 /PRNewswire/ -- ONAR (OTCQB: RELT) today announced the launch of ONAR Labs, the company's pioneering technology incubator, and unveiled its first product offering - Cortex, an AI-powered marketing intelligence platform that has been powering the company's agency network, was developed by Storia, and will become available to companies via subscription.
ONAR Labs, established as the company's dedicated innovation hub, will focus on developing and commercializing proprietary marketing technology solutions that have been battle-tested across ONAR's network of agencies. The launch of Cortex marks the first of several planned technology releases aimed at transforming how businesses leverage AI for marketing success.
"Cortex represents years of development and refinement across our agency portfolio," said Claude Zdanow, CEO of ONAR. "What began as an internal tool that drove exceptional results for our clients is now evolving into a commercial platform that will help enterprises remove marketing uncertainty and drive measurable growth through AI-powered intelligence."
Cortex's capabilities include:
Unified Performance Analytics: Real-time monitoring of cross-channel marketing KPIs with automated insights and alerts.
AI-Driven Marketing Forecasting: Predictive modeling that helps businesses anticipate performance trends and optimize campaign strategies.
Intelligent Attribution Modeling: Leverages technology that tracks and analyzes customer journeys across all marketing touchpoints, providing granular attribution insights that show the true impact of every marketing dollar spent - from first click to final conversion.
Multi-Channel Integration: Seamless connection with major platforms, including Google Ads, Meta, TikTok, LinkedIn, Pinterest, and other essential marketing tools.
The platform, which has been integral to the success of ONAR's agency network, and pioneered by ONAR's Storia agency, will be offered as a subscription service with tiered pricing based on business size and needs.
"Having leveraged Cortex's capabilities across our client portfolio, we've seen firsthand how AI-driven marketing intelligence can transform campaign performance," said Chris Becker, President of ONAR. "AI and machine learning is allowing us to unify data, predict trends, and automate insights at scale. It has been a game-changer for our team and clients."
ONAR Labs will operate as a dedicated division within ONAR, focused on identifying, developing, and commercializing innovative marketing technology solutions. The division will be staffed by a team of data scientists, engineers, and industry experts working alongside ONAR's agency professionals to ensure real-world applicability and impact.
"The launch of ONAR Labs and Cortex represents a significant milestone in our company's evolution," added Zdanow. "By commercializing our proprietary technology, we're not only creating a new revenue stream but also helping businesses of all sizes access enterprise-grade marketing intelligence tools that have been proven across our network."
https://www.prnewswire.com/news-releases/onar...56835.html
LOS ANGELES, Jan. 22, 2025 /PRNewswire/ -- ONAR (OTCQB: RELT) today announced the launch of ONAR Labs, the company's pioneering technology incubator, and unveiled its first product offering - Cortex, an AI-powered marketing intelligence platform that has been powering the company's agency network, was developed by Storia, and will become available to companies via subscription.
ONAR Labs, established as the company's dedicated innovation hub, will focus on developing and commercializing proprietary marketing technology solutions that have been battle-tested across ONAR's network of agencies. The launch of Cortex marks the first of several planned technology releases aimed at transforming how businesses leverage AI for marketing success.
"Cortex represents years of development and refinement across our agency portfolio," said Claude Zdanow, CEO of ONAR. "What began as an internal tool that drove exceptional results for our clients is now evolving into a commercial platform that will help enterprises remove marketing uncertainty and drive measurable growth through AI-powered intelligence."
Cortex's capabilities include:
Unified Performance Analytics: Real-time monitoring of cross-channel marketing KPIs with automated insights and alerts.
AI-Driven Marketing Forecasting: Predictive modeling that helps businesses anticipate performance trends and optimize campaign strategies.
Intelligent Attribution Modeling: Leverages technology that tracks and analyzes customer journeys across all marketing touchpoints, providing granular attribution insights that show the true impact of every marketing dollar spent - from first click to final conversion.
Multi-Channel Integration: Seamless connection with major platforms, including Google Ads, Meta, TikTok, LinkedIn, Pinterest, and other essential marketing tools.
The platform, which has been integral to the success of ONAR's agency network, and pioneered by ONAR's Storia agency, will be offered as a subscription service with tiered pricing based on business size and needs.
"Having leveraged Cortex's capabilities across our client portfolio, we've seen firsthand how AI-driven marketing intelligence can transform campaign performance," said Chris Becker, President of ONAR. "AI and machine learning is allowing us to unify data, predict trends, and automate insights at scale. It has been a game-changer for our team and clients."
ONAR Labs will operate as a dedicated division within ONAR, focused on identifying, developing, and commercializing innovative marketing technology solutions. The division will be staffed by a team of data scientists, engineers, and industry experts working alongside ONAR's agency professionals to ensure real-world applicability and impact.
"The launch of ONAR Labs and Cortex represents a significant milestone in our company's evolution," added Zdanow. "By commercializing our proprietary technology, we're not only creating a new revenue stream but also helping businesses of all sizes access enterprise-grade marketing intelligence tools that have been proven across our network."
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