NetworkNewsBreaks – ECGI Holdings Inc. (ECGI) Po
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ECGI (OTC: ECGI), a diversified holding company, is targeting a share of the growing luxury goods market by designing, manufacturing and selling equestrian apparel and equipment through its subsidiary Pacific Saddlery. “ECGI recognizes that a marginal share of a globally large market would translate to more revenue annually than even a big share of a small market, and sees smaller focused markets as a proven entrance pathway to much larger general luxury markets… Valued at billions of dollars, the luxury equestrian market is segmented into two: the luxury equestrian apparel segment, which covers the design, production and sale of high-end riding gear like helmets, boots, jackets, and breeches, and the luxury equestrian tack and equipment segment, which comprises brands that manufacture premium saddles, bridles and tack,” a recent article reads. “For its part, Pacific Saddlery creates products for both segments. Having initially focused on the equestrian tack and equipment segment – a focus that saw it manufacture and sell bridles, reins and martingales under its celebrated Allon brand – Pacific Saddlery is preparing to launch a new collection of equestrian apparel under this brand.”
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