$LVVV LiveWire Ergogenics Announces Growth Plan for

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$LVVV LiveWire Ergogenics Announces Growth Plan for 2024

News Link: https://www.otcmarkets.com/otcapi/company/dns...71/content

LiveWire Ergogenics Inc. (OTC: LVVV), a company focused on acquiring, leasing, licensing, and managing special-purpose real estate properties conducive to producing high-quality, handcrafted, and sun-grown specialty cannabis products for medical and recreational adult-use in California today announces update and growth plan for 2024.

The cannabis industry has experienced its fair share of ups and downs over the last few years. Overhyped expectations of growth and revenues, unusually large investment or debt burdens, inexperience resulting in mismanagement, and extreme market volatility have made it difficult for many public cannabis companies to develop a solid financial performance, a predictable share price, and generate a satisfactory ROI for their investors. Accordingly, many small and large publicly traded cannabis companies alike have lost an average of 70% in stock value over the last two years. LiveWire has prepared a strategic comeback plan for a “Phoenix” cannabis stock.

Bill Hodson, CEO of Livewire, states, “LiveWire also went through an often-painful growth process over the last few years, no doubt accelerated by the significant loss in share value by many of the industry’s major operators; we found ourselves possibly guilty by association. We understand that the current trading climate does not encourage investors to invest in any company in the industry, maybe with a few rare exceptions. However, as the history of many newly developing industry sectors has shown, “I chaos lies opportunity.”

“In contrast to many of these companies, we have always focused on our vision to develop and execute a well-crafted and unique business model anchored in cost-conscious operation and driven by our passion for the plant and management’s experience in a complex and turbulent industry. We believe we have positioned LiveWire for long-term success and profitability.”

“Many experts agree that despite the pressure cooker of the last few years, significant losses, and still-existing obstacles, the future of the US cannabis market appears bright, with increasing innovation and significant growth expected. However, for businesses to succeed, successfully navigating the still-complex legal and regulatory landscape, running a cost-conscious operation, and quickly adapting to dynamic market changes are crucial. We recognized these requirements early on and built and optimized a unique, high-quality specialty products cultivation facility in Paso Robles, California. We consistently adapted our business model to the prevailing market conditions and created ample room for improvements and expansion.”

Hodson continues, “Together with Estrella River Farms (ERF), our steadfast focus remains on operating with the lowest possible operating expenses, carbon footprint, and debt level, allowing us to continue to produce without sacrificing quality and integrate flawlessly into the environment with the surrounding vineyards. We diligently manage operational costs and expand and adapt our business model with cost-effective and unique product development. By accelerating sales through licensing, marketing, and management, we can effectively navigate the ongoing product price volatility in the California market. After overcoming significant hurdles during the last year, somewhat hampered by a low share price, our expanded group of subsidiaries, affiliates, consultants, and distributors are now well-positioned to move forward with the confidence to withstand still-existing market fluctuations and increase revenue and profitability.”

“The vision of developing a unique business model, the world’s first “Estate Grown Weedery,” is more than ever at the core of our mission. We are expediting our streamlining efforts and continuing to center all operations at the Ranch for optimal performance. We are now narrowly focused on expediting the growth of those Livewire entities that operate most economically and have shown the most promise over the past year. We will focus on our vision of applying our resources to core strategies that strengthen our competitive position in the market.”

“The entire management team at Estrella River Farms (“ERF”) is passionately devoted to cultivating the best possible sun-grown California cannabis to become the California market leader. The Estrella team is currently generating a mix of wholesale and unique “Estrella-branded innovative retail products for the 2024 market. This will improve revenue and net profit, with the expectation that our performance will also be reflected fairly in our share price,” Concludes Hodson.”

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