RiceBran Technologies to Launch Rice Bran Protein Ingredients

I got to say that the rice protein on the market is junk and tastes bad, RIBT's is a new ball game and made out of rice bran, not rice, and much more potent and no bad taste.

http://finance.yahoo.com/news/ricebran-techno...00188.html

SCOTTSDALE, AZ--(Marketwire - Mar 21, 2013) - RiceBran Technologies ( OTCQB : RIBT ), a global leader in the production and marketing of value added products derived from rice bran, a highly sustainable rice milling byproduct, today announced plans to launch a new family of ingredients based on rice bran protein under the trademark PRORYZA™.

Over the past two years, RiceBran Technologies has co-developed technologies to extract and concentrate high value vegetable protein from rice bran. The PRORYZA™ rice bran protein ingredients will be produced using methods that require minimal processing and without the use of solvents, acids or bases thereby providing customers with natural ingredients.

Products to be commercialized under the PRORYZA™ brand will be natural, gluten-free, non-GMO, and hypoallergenic premium proteins. These rice bran protein ingredients will be produced at the company's Dillon, Montana Stage 2 manufacturing facility.

"As we continually strive to expand the company's offering of rice bran ingredients and derivatives, we are excited to introduce our new line of rice bran protein products under the PRORYZA™ name," said Robert Smith, PhD, SVP - Business Development at RiceBran Technologies . "Our rice bran protein products provide natural, allergen-free options for enriching foods and beverages with a high quality vegetable protein with superior flavor and nutritional profiles."

First to market in the PRORYZA™ portfolio of rice bran protein products will be PRORYZA™ P-35, a 35% water-dispersible rice bran protein extract suitable for beverage applications. This will be followed by PRORYZA™ PF-20/50, a 20% rice bran protein and 50% insoluble rice bran dietary fiber product that will initially be targeted to the natural health food industry as a premium rice bran protein and fiber ingredient.

For more information on PRORYZA™ rice bran protein products, please contact Colin Garner, SVP - Sales cgarner@ricebrantech.com or Dr. Robert Smith, SVP - Business Development rsmith@ricebrantech.com .