FOUND FOOTAGE: Bud Light Parent AB InBev Commits to Purging White, Male Employees.
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Anheuser-Busch, the parent company of Bud Light, has pledged to purge its white, male employees in an effort to have a “more diverse and inclusive environment,” according to footage found on the company’s website. The company has seen its sales collapse since the disastrous Dylan Mulvaney advertisement campaign which wiped billions off the firm’s value, and chased millions of customers away.
In the video, one employee of Anheuser-Busch explains, “we’re still 40 percent women, and 60 percent men, still predominantly white: so there’s still work to be done.” The “work” to be “done” is apparently replacing white male workers with alternatives.
In doing this, another employee says, “I feel like I finally found my voice as a black woman, and I’m not prepared to lose it.”
Discussing the #CheerstoDiversityAndInclusion campaign, Anheuser-Busch’s European Diversity and Inclusion Manager, Lara Laila Gärber explains, “at AB InBev, what we wanted to do is ensure that diversity and inclusion is fully integrated in our business strategy.”
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