Vimmi blog ... from yesterday, February 27 ...

Vimmi blog ... from yesterday, February 27 ...


E-commerce Trends for 2023 and Beyond – The Future is Here!

https://vimmi.net/blog/ecommerce-trends/


5. Increasing Adoption of Live Commerce

Live commerce, also known as live selling, is a growing trend in e-commerce that involves the use of live streaming to sell products or services.

Live streaming technology allows retailers to connect with their customers in real-time and showcase their products in a more engaging and interactive way. 

This has led to a rise in popularity, particularly among younger consumers who are more comfortable with online shopping and social media.

80% of marketers believe that livestream commerce will be a vital part of promoting products in the coming years.

Coresight Research expects that the live streaming market in the United States will be worth  $26 billion in 2023 and continue to experience steady growth, reaching $35 billion in sales and comprising 3.3% of all US ecommerce by 2024.

Reports from Statista further indicate that live commerce in the US is growing to generate  $55 billion in sales by 2026.

Live stream shopping is found to have significantly higher conversion rates than regular ecommerce, with some companies reporting rates that are  10 times higher. 

Luxury goods, in particular, have an average conversion rate of  70%  when showcased on live commerce platforms.

From the above numbers it’s clear that live shopping is the future of e-commerce and brands and retailers should capitalize on this trend in 2023 to stay ahead of the curve.




Sure looks like MARKET.live is nicely positioned in an excellent GROWTH sector for the future ...