420 with CNW — Improvements in Marijuana Genetic

420 with CNW — Improvements in Marijuana Genetics Boosting Profits, Protecting the Environment

Despite the medical and economic benefits that come with cannabis reform, marijuana cultivation can be extremely hard on the environment. Cultivating the substance requires a ton of energy for heating and cooling, consumes gallons upon gallons of water, and is often associated with an increased number of airborne pollutants. Furthermore, the pesticides used to keep pests and diseases away from cannabis grows can leach into the ground and contaminate the soil.

With the cannabis industry poised to be worth $197.74 billion by 2028, regulators and stakeholders are looking for ways to reduce the environmental impact of cannabis cultivation. Improving marijuana genetics has emerged as a means of not only protecting the environment but also increasing profits within the nascent cannabis industry.

Thanks to advances in technology and science, it is now possible for cultivars to tweak cannabis genetics and make them more resistant to fungus and common pests, ultimately reducing cultivation inputs and increasing yields.

Although the illicit market has made significant advancements in increasing cannabis potency, little has been done to make cannabis more resistant to pests and fungi. As a result, growers have to practice extreme vigilance and invest in expensive pesticides, which could contaminate the end product and damage the environment.

Fortunately, the industry is becoming home to cleaner cannabis products, both in terms of product quality and environmental impact, due to new research and scientific breakthroughs that are aimed at eliminating the use of dangerous chemicals in the management of pests and diseases.

Improvements in cannabis genetics will make marijuana plants more resistant to pests and diseases. This will in turn reduce the number of pesticides and fungicides growers use on their plants and limit pesticide and fungicide contamination that impact consumers and the environment.

These advancements will also make plants hardier, meaning growers will be less likely to lose their entire crop due to pest and disease infestation or pesticide contamination. Companies will also spend less on staff to constantly monitor the plants, a cost that can be prohibitively expensive depending on the size of the operation.

Cumulatively, the result will be pest- and disease-resistant cannabis plants that are more likely to produce higher yields, thereby also producing higher profits while also reducing employee costs, which increases profit margins even further. Additionally, these advancements in marijuana genetics will reduce the impact of cannabis cultivation on the environment by reducing fertilizer and pesticide use.

Researchers will also be able to develop cannabis genetics that can function in different climates, a feat that will allow growers to stay profitable as the climate becomes increasingly unpredictable.

This stability is critical if established industry companies such as Flora Growth Corp. (NASDAQ: FLGC) are to keep their products competitively priced and attract even more consumers at a time when costs of production are spiraling around the world.

NOTE TO INVESTORS: The latest news and updates relating to Flora Growth Corp. (NASDAQ: FLGC) are available in the company’s newsroom at https://cnw.fm/FLGC

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