$RYPPF $RYU RYU Apparel, Inc. Secures Multi-Facete
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RYU Apparel Inc. (TSXV: RYU) (OTCQB: RYPPF) (FWB: RYAA) ("RYU" or the "Company" , a digital lifestyle brand and creator of award-winning urban athletic apparel that facilitates human movement, is pleased to announce that it has signed an agreement with the NFL Alumni Academy to supply technical high performance apparel to the athletes and coaches of The Academy for 2022 following their inaugural success in 2021 together.
The NFL Alumni Academy is an exclusive and elite training program that develops “NFL Ready” players while providing critical solutions for in-season injury replacement for the NFL.
This season, the NFL Alumni Academy expects to train and place over 250 players on to NFL and XFL teams. Both athletes and coaches will exclusively wear RYU’s best-in-class performance apparel when training and while on official Academy business, such as media and other public appearances.
Dean Dalton, Executive Director of the NFL Alumni Academy, commented, “After one season of partnering with RYU and their award-winning, technically advanced products we knew we had to make sure they were back for 2022. Their powerful brand message of RESPECT is a perfect fit for everything that we hold in high esteem at The Academy!”
As part of their agreement with the XFL, which is co-owned by Dwayne “The Rock” Johnson, the Academy will not only be training the aspiring players in football skills and performance, but also life skills.
“RYU couldn’t be more excited for these incredible partnerships with NFL Alumni Academy and XFL, delivering best-in-class apparel and experiences to athletes and coaches. We see this as a pivotal partnership for our brand recognition and believe it will open up opportunities and relationships that have significant impact on our bottom line through 2022” said Cesare Fazari, CEO of RYU.
https://finance.yahoo.com/news/ryu-apparel-in...00459.html