Can I add some color to the EASL presentation?
Yes, of course.
There were many posters at this conference, each of them given a spot to proudly present their findings on an easel as if they were about to paint a Bob Ross scene. Everyone there thought they had the next Autumn Splendor or Winter Nocturne, when in reality they had something more akin to little Johnny's drawing of the family in crayon. Nothing looks like a person, the scale is terrible and the dog is larger than the house, and half the letters in family are wrong and written backwards. Typical 5yo bullshit that you have to put on the fridge and Johnny is very proud about. But it's not great in the grand scheme of things.
Now enter our Nash data. That's, as GI docs are famous for saying during surgeries, a spicy meatball! And people like meatballs. They like them a lot. The conference knows this, so they decide to serve these meatballs on a silver platter to the poster-goers.
How do they do this? I'm glad you asked.
It's basically Billy on the Street style. Gorilla marketing. Our team consisted of our expert with a microphone in his hand and Scott Kelly dressed as the actual poster, running around the poster session floor screaming our results at anyone who would listen. They did some classics as well, offering people a dollar if they could properly pronounce Leronlimab, or offering a dollar for every answer an attendee got right on a quiz about Barbara Streisand.
It was almost like those cash booths where you get inside and then money starts flying around everywhere as you try to grab as much as you can in 7 minutes. Except in this case the conference floor was the booth, the cash was the people wandering around, and the arm grabbing everything was our team hustling about, yelling about fatty livers. Which, at a show like EASL, is what gets these docs hard.
Thanks for asking me to clarify. I'm always happy to help bring some real science knowledge to the board and spread awareness of Cytodyn's efforts to bring Leronlimab to market.
Yes, of course.
There were many posters at this conference, each of them given a spot to proudly present their findings on an easel as if they were about to paint a Bob Ross scene. Everyone there thought they had the next Autumn Splendor or Winter Nocturne, when in reality they had something more akin to little Johnny's drawing of the family in crayon. Nothing looks like a person, the scale is terrible and the dog is larger than the house, and half the letters in family are wrong and written backwards. Typical 5yo bullshit that you have to put on the fridge and Johnny is very proud about. But it's not great in the grand scheme of things.
Now enter our Nash data. That's, as GI docs are famous for saying during surgeries, a spicy meatball! And people like meatballs. They like them a lot. The conference knows this, so they decide to serve these meatballs on a silver platter to the poster-goers.
How do they do this? I'm glad you asked.
It's basically Billy on the Street style. Gorilla marketing. Our team consisted of our expert with a microphone in his hand and Scott Kelly dressed as the actual poster, running around the poster session floor screaming our results at anyone who would listen. They did some classics as well, offering people a dollar if they could properly pronounce Leronlimab, or offering a dollar for every answer an attendee got right on a quiz about Barbara Streisand.
It was almost like those cash booths where you get inside and then money starts flying around everywhere as you try to grab as much as you can in 7 minutes. Except in this case the conference floor was the booth, the cash was the people wandering around, and the arm grabbing everything was our team hustling about, yelling about fatty livers. Which, at a show like EASL, is what gets these docs hard.
Thanks for asking me to clarify. I'm always happy to help bring some real science knowledge to the board and spread awareness of Cytodyn's efforts to bring Leronlimab to market.
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