#291679 (ob) - Hawk05 - Three cheers for Adcock In

#291679 (ob) - Hawk05 - Three cheers for Adcock Ingram!!! And they got an award for Best Trade Exhibition. How's that for marketing?

I love the slogan "Pain Relief at the Push of a Button". It's so easy to say, and repeat, "Pain Relief at the Push of a Button", say it to your neighbor, "Pain Relief at the Push of a Button", in the produce department, "Pain Relief at the Push of a Button", on a first date, "Pain Relief at the Push of a Button", during a boring sales meeting, "Pain Relief at the Push of a Button", on the street to no one in particular, "Pain Relief at the Push of a Button", while you're sky diving, "Pain Relief at the Push of a Button", if you land safely, "Pain Relief at the Push of a Button", especially if you land safely, "Pain Relief at the Push of a Button", at church in the middle of the sermon, "Pain Relief at the Push of a Button", don't forget the UBER driver, "Pain Relief at the Push of a Button", sing it in the shower, "Pain Relief at the Push of a Button", while you're ... well you know ... scream it, "Pain Relief at the Push of a Button, and finally, to your goldfish who thinks you're a little bit off anyway, "PAIN RELIEF ... PUSH ... the ... BUTTON !!!"

Let's not forget what this really means, which is that Adcock Ingram has plenty of product to do the launch. That speaks volumes to, well, pretty much everything. We, BIEL, are firing on all cylinders, getting product out the door, lining up deals, enabling launches, and working on getting that damn insurance code, or codes for ROW.

Not bad for a bunch of non-communicative, incompetent yahoos from the boondocks w/ a silly do-nothing gadget. Who's got time for tweets when this is happening?

later, WBeacham