$DATI There are two primary objectives for Dot Hip
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"We've assembled an amazing team of professionals with an unparalleled depth of experience that's ideally suited to manage and market the .HipHop top-level domain," said Monte Cahn, Executive Managing Director of Dot Hip Hop, LLC. "I believe our reintroduction of .HipHop will become a model and the standard in the domain and digital asset industry."
The reintroduction of .HipHop to the domain name marketspace will focus on lowering the standard wholesale registration price by 80%, and then aggressively marketing directly to potential end-users. This includes DJs & MCs, songwriters and musicians, creative writers, digital artists & NFT creators, dance studios & dancers, recording studios, music labels, fashion and apparel designers, promoters, events, marketing agencies, activists, fans, everyday people, and many others within the Hip Hop space.
"We're directing our marketing and awareness campaigns directly to the people who love Hip Hop," said Scott Pruitt, CMO of Dot Hip Hop, LLC. "This strategy has proven to be the most effective way to bring Generic Top-Level Domains to the market. Based on the enthusiasm and spending power of the ever-growing Hip Hop community, we believe .HipHop is potentially set to be among the top most popular domain extensions."
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