TAAT™ Chief Executive Officer Setti Coscarella commented, “Given the amount of smokers aged 21+ who are actively looking for a better alternative to tobacco cigarettes, it is relatively easy to convert one-time initial purchases of just about any novel approach to delivering nicotine; whether that may be a vaping device, nicotine patches, or consumables such as gums and lozenges. While the companies who make these alternative solutions will often boast about their initial popularity, you won’t frequently hear them talking about whether or not that popularity was sustained.
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