"KT already has Distribution for its products in a
Post# of 7796
(Total Views: 339)
Posted On: 01/06/2022 10:19:01 AM
"KT already has Distribution for its products in all of these countries so adding the Recovery + Wave is just adding another spoke to the wheel not reinventing it."
This comment is well stated and very accurate. The reason this was IMO a very smart decision by BIEL management to go the OEM route. Yes, the profit per product for BIEL is less due to their lower sales price to KT, as KT must resell them at a higher price for their profit. But that should more than be made up with the serious increase in volume of sales of the Recovery + Wave due to the familiarity and successful reputation of 'KT TAPE'. Now we need to see KT do some serious advertising using that (KT) name for 'pushing' this very effective and needed product for pain relief.
This comment is well stated and very accurate. The reason this was IMO a very smart decision by BIEL management to go the OEM route. Yes, the profit per product for BIEL is less due to their lower sales price to KT, as KT must resell them at a higher price for their profit. But that should more than be made up with the serious increase in volume of sales of the Recovery + Wave due to the familiarity and successful reputation of 'KT TAPE'. Now we need to see KT do some serious advertising using that (KT) name for 'pushing' this very effective and needed product for pain relief.
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