How about some more NewAge? hrwRAjCr_lA It's alright,

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redspeed
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How about some more NewAge?



It's alright, it's alright, it's alright

It's alright, it's been a long, long road a dreamin'

Brent Willis, NewAge CEO said in their Q2 call this month they are...

"expanding our social selling tools and e-commerce subscribers"

I'd say they are. with up to 600K distributors using the NewAge Share app built by Verb

BTW, 3 days after they announced the partnership with Verb, they said...

NewAge Announces Record Second Quarter Results: Net Revenue Increases 98% to $124 Million

You know how they did it?

Through acquisitions

I know, I know...

Oh the dilution!!!

Shhh! Even non-tech companies also grow through acquisitions

But wait, there is more


From their call transcript

Brent Willis -- Chief Executive Officer

Hey, Aaron.

Aaron Grey -- Alliance Global Partners -- Analyst

"So first question from me -- yeah, how's it going? So right, Brent, you talked about prior -- COVID kind of opened up the opportunities for the direct selling model to really sell beyond just maybe face-to-face meetings. You guys opened up more of the interactive video conferencing meetings. So I'll just -- could you provide maybe some input in terms of now where you see things and you're halfway in terms of some of the long-term impacts you believe that might stick in terms of the direct selling model. It seems to be well suited with some of your micro-influence initiatives.

And then, also maybe if you could provide some color of how you plan to leverage that with the new announcement with Verb , I think that would be helpful. Thank you."

Brent Willis -- Chief Executive Officer

[You can go to the link below and read the stuff in-between if you want]


"But the social selling and frankly, the tech that we've already employed with our frictionless checkout with Smart Link and some of the new tech that we're rolling out, like Verb, like you said, I mean, these are best-in-class apps that enable all of these brand partners and convert them from what used to be pure relationship-based selling to now all social selling, fully leveraging their networks and new networks as people respond to their influence. Whether they be a nano influencer, that's fine with only a couple of hundred followers, to a micro-influencer with thousands of followers to regular influencers and large influencers with more than 10,000 . We have them all, and we love them all. And we're just enabling them with the right logistics, the right products, and the right support and the right training as we expand out what we think is really an on-trend business model."

Love how he was not only talking about social selling but also large influencers with more than 10,000

Attribution Baby!

Did I mention I love it when a CEO talks about Verb?

These are the types of things you hope to see, but rarely do people find it. Not because it's not happening, but you just need to know where to look.

attribution-blog-topper.gif

https://www.nasdaq.com/articles/new-age-bever...2021-08-11

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