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$GSMG Glory Star Enters into Strategic Cooperation

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Post# of 803
(Total Views: 164)
Posted On: 07/01/2021 11:31:40 AM
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Posted By: jmtimz
$GSMG Glory Star Enters into Strategic Cooperation with Haier Group to Develop New "Home Life Service" Channel
Glory Star New Media Group Holdings Limited (NASDAQ: GSMG) ("Glory Star" or the "Company" , a leading digital media platform and content-driven e-commerce company in China, today announced that it has signed a strategic cooperation agreement (the "Agreement" with Qingdao Ririshun Electrical Service Co., Ltd., the largest strategic business unit of Haier Group ("Haier" . According to the Agreement, the Company will collaborate with Haier to develop a new "Home Life Service" channel (the "Channel" and a one-stop-shop for home life solutions (the "Shop" on its CHEERS e-Mall marketplace and further advance Haier's last mile customer services.

By cooperating with Haier, the Company will introduce a fully integrated online suite of smart home life products and services on its CHEERS e-Mall marketplace. Through the new Shop, for example, Haier will provide users with a broad range of "Home Life Service" products, such as its high-quality home appliance products, maintenance parts and products from its value chain partners. Moreover, users will be able to access Haier's services for the entire "Home Life Service" lifecycle through the new Channel, including traditional home appliance installation, after-sales services, and maintenance services, as well as other new services, such as home renovation, home appliance cleaning and maintenance, wall painting, sanitization and disinfection.

As part of the Agreement, the Company will also advance Haier's last mile customer services. To accomplish this, the Company's CHEERS e-Mall marketplace will help Haier to open online regional stores and distribute its online orders to the nearest offline Haier store. By working with the Company, Haier will be able to better leverage its expansive network of offline stores in 2,840 districts in China to provide timely delivery and installation services to its customers across the country, further improving its customer experiences in turn.

https://finance.yahoo.com/news/glory-star-ent...00061.html


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