NetworkNewsBreaks – Green Hygienics Holdings Inc
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Green Hygienics Holdings (OTCQB: GRYN), a company focused on the high-standard cultivation and processing of industrial hemp and manufacturing of pharmaceutical-grade bioactive cannabinoids, today announced its entry into a letter of intent (“LOI”) to acquire Bohemian Beverage Co.
The LOI was executed on April 19, 2021, and stakeholders are currently working on the definitive agreement. The profitable, revenue-generating Bohemian Beverage Co.’s extraordinary portfolio consists of more than 20 unique beverage brands, including CBD-infused teas, kombuchas, beers, ciders, ready-to-drink cocktails and more, which are directly distributed and sold through the company’s own subsidiary storefront. “The beverage sector is very competitive and there is a steep learning curve. This strategic acquisition will allow us to enter the CBD-infused drink market supported by expertise and existing distribution while mitigating risk and, more significantly, will bring immediate revenue and hard assets to our financials. When you compare this brand portfolio to any of the large marketers in the space, it quickly becomes evident what extraordinary potential exists in this opportunity,” said Ron Loudoun, CEO of Green Hygienics. “Consider the margins in this business model where you create, manufacture, retail (at your own facility) and distribute, as well! We are very excited about entering this lucrative market and launching our beverage division in such a sensible manner. Green Hygienics can provide a strategic advantage in the marketplace by introducing novel cannabinoids and targeted bio-delivery technologies to the formulations. The Bohemian Beverage Co. team has laid the foundation for something fantastic. We look forward to working with them and taking this to the next level.”
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