$MITI Mitesco Engages MZ Group to Lead Strategic Investor

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$MITI Mitesco Engages MZ Group to Lead Strategic Investor Relations and Shareholder Communication Program

https://finance.yahoo.com/news/mitesco-engage...00341.html

MINNEAPOLIS, MN, April 01, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- Mitesco, Inc. (OTCQB: MITI), (or the “Company”), a leading operator of wellness clinics that combines technology and customized personal care plans, has engaged international investor relations specialists MZ Group (“MZ”) to lead a comprehensive strategic investor relations and financial communications program across all key markets.

MZ Group will work closely with Mitesco management to develop and implement a comprehensive investor relations and shareholder communication program designed to increase the Company’s visibility throughout the investment community. The campaign will highlight how Mitesco is building a network of health clinics and telehealth services utilizing nurse practitioners as the primary provider who deliver personalized care focused on whole-body wellness and prevention. The Company has opened its initial primary care clinic, The Good Clinic in Northeast, Minneapolis and has plans to open an additional 5 to 7 clinics this year.

Brooks Hamilton, Senior Vice President at MZ North America, will advise Mitesco in all facets of corporate and financial communications, including the coordination of investment conferences across key cities and building brand awareness with financial media outlets. MZ has developed a distinguished reputation as a premier resource for institutional investors, brokers, analysts and private investors.

Greg Falesnik, CEO of MZ Group North America, commented: “The current healthcare model is oriented toward transactions for sick patients, however, we’re increasingly seeing a shortage of primary care services. Today’s healthcare model is heavily focused on treating disease, rather than creating a whole-person wellness plan to promote health. New telehealth options only reinforce this model, with episodic visits from providers that only focus on addressing the health issue at hand. Even with the rise in consumer devices and apps to track health, the data generated from them are often not incorporated into a person’s health plan. Mitesco and The Good Clinic have introduced an innovative direct-to-consumer model, incorporating physical locations and a continuous care plan from nurse practitioners that is jointly developed based on wellness, prevention and the client’s health goals. This model is able to create superior patient outcomes with the advantage of lower facility and labor costs and higher revenue from increased visits. We find the valuation disconnect at Mitesco to be a unique opportunity for investors and look forward to sharing this with our network of institutional investors and family offices.”

Brooks Hamilton added: “Mitesco’s unique healthcare model has gained rapid adoption at its initial location, and the Company is planning to open an additional 5 to 7 clinics across Minnesota and Colorado in the near-term. Patients are quickly appreciating the convenient, personalized care plan with a science-based approach that uses analytics, psychology, activation, biometrics, physiology and genetics to create a holistic plan based on prevention and wellness. Using nurse practitioners to provide this care results in a 40% labor cost advantage. And incorporating telehealth into the model provides convenient, faster, additional care that consumers appreciate, at decreased costs.”

“We believe the Company is positioned to rapidly scale its business, and to achieve this goal, Mitesco has partnered with Lennar, one of the largest residential multifamily builders in the U.S. for its site develop plan. We look forward to working with management to communicate the immense value proposition we believe Mitesco encompasses,” concluded Hamilton.

“2021 is an important inflection point for Mitesco, as we are highly focused on our momentum in executing our development roadmap over the coming year as we implement our planned expansion of our clinics,” said Larry Diamond, CEO of Mitesco. “Our growth next year is expected to be driven by the launch of clinics across the country and targeted acquisition of existing primary care clinics. We are also highly focused on acquiring complementary technology businesses that can enhance revenue through the clinics, including telehealth and tele-monitoring, personal health apps, artificial Intelligence and predictive analytics, data and information management, behavioral health, and disruptive medical, diagnostic, and treatment technology. Looking ahead, we are aggressively qualifying our pipeline of targets and evaluating new potential clinic sites. We look forward to working with Greg, Brooks and the entire team at MZ Group to communicate the attractiveness of innovative health clinics to the broader investment community, building long-term value for our shareholders,” concluded Diamond.

For more information on Mitesco, please visit the Company’s investor relations website at www.mitescoinc.com. To schedule a conference call with management, please email your request to MITI@mzgroup.us or call Brooks Hamilton at 949-546-6326.
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