NetworkNewsBreaks – The Alkaline Water Company I
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The Alkaline Water Company (NASDAQ: WTER) (CSE: WTER) has announced that its Alkaline88(R) line of bottled water will soon be available in Mexico through Tiendas Sindicales, a superstore grocery chain based in Mexico; Tiendas Sindicales is also a food service and vending service provider. WTER partnered with Tiendas Sindicales to enter Mexico, which is one of the largest bottled water markets in the world; the country reported a per capita consumption of 73.7 gallons in 2019, with eight out of 10 Mexican citizens regularly consuming bottled water. The market is ideal for The Alkaline Water Company Inc., a producer of premium bottled alkaline water along with flavor-infused waters and CBD-infused products sold under the brand names Alkaline88, A88 Infused(TM) and A88CBD(TM), respectively. Tiendas Sindicales provides consumer products through grocery stores, cafeterias and vending machines in all of the Maquiladora factories in the Mexican Free Trade Zone, a potential target audience of six million people every month. “We believe this is a significant opportunity for us to ‘test the waters’ in a major international market and that this expansion marks the beginning of our international brand presence,” said The Alkaline Water Company Inc. president and CEO Richard Wright in the press release. “This is our first step into Mexico and expect this will lead to additional opportunities in North America and other foreign jurisdictions. We continue to dominate the U.S. supermarkets and expect similar results in the Mexican and other international markets. As with all our current customers, we expect to exceed Tiendas’ forecast as our friends in Mexico enjoy the smooth clean taste of Alkaline88.”
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