NetworkNewsBreaks – iClick Interactive Asia Grou
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iClick Interactive Asia Group (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China, today reported the successful results from its partnership with KANS, an innovative Chinese cosmetic and beauty brand under Shanghai Chicmax Cosmetics Co., Ltd. (“Chicmax Group”). KANS saw a surge in its online consumer retention rate to 86% and purchase rate to 42.7% within the one-month period that it utilized iClick’s Enterprise Solutions. “Helping prestigious brands like KANS that operate in highly competitive industries achieve remarkable breakthroughs and business expansion is core to iClick’s mission,” iClick CEO and Co-Founder Jian “T.J.” Tang stated in the news release. “We are proud to have helped KANS further expand its online marketing capabilities. With such a strong demonstration of the power of iClick’s solutions, I believe we are well positioned to replicate the success to more companies in China’s booming cosmetics industry. Brands increasingly recognize the value iClick can provide in maximizing customer lifetime value, and we will remain focused on providing even more powerful solutions as we further develop our Integrated Enterprise and Marketing Cloud Platform.”
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