$OPTI January 12, 2021 / OPTEC International, Inc
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Posted On: 01/15/2021 7:53:41 AM
$OPTI January 12, 2021 / OPTEC International, Inc (OTC Pink:OPTI), a developer of UV and UV-C safety products and related advanced technologies specific to Personal Protection Equipment (PPE), today announced that they are launching the much anticipated Harrington Group Marketing campaign that will focus on the Optec UV-C product line.
Kevin Harrington, an innovator in infomercial marketing and one of the original Sharks on the hit TV show Shark Tank, and pioneer of the As Seen On TV empire, has already been involved as an Advisor of the Company, and is excited to increase his participation via the group's media arm. In the beginning of the new year, the Harrington group will be launching a multi-pronged marketing strategy to promote the UV-C products carried by Optec. This approach will include an in-depth social campaign in addition to celebrity endorsements including Dr. Drew Pinsky who has already come on board as a brand ambassador.
Optec International CEO, Roger Pawson, stated "We are ready to hit the ground running with the Harrington Group and are very excited to have the support and media expertise that comes with this seasoned group of experts."
Kevin Harrington, an innovator in infomercial marketing and one of the original Sharks on the hit TV show Shark Tank, and pioneer of the As Seen On TV empire, has already been involved as an Advisor of the Company, and is excited to increase his participation via the group's media arm. In the beginning of the new year, the Harrington group will be launching a multi-pronged marketing strategy to promote the UV-C products carried by Optec. This approach will include an in-depth social campaign in addition to celebrity endorsements including Dr. Drew Pinsky who has already come on board as a brand ambassador.
Optec International CEO, Roger Pawson, stated "We are ready to hit the ground running with the Harrington Group and are very excited to have the support and media expertise that comes with this seasoned group of experts."
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