$OPTI green here, heading for a breakout! January
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Kevin Harrington, an innovator in infomercial marketing and one of the original Sharks on the hit TV show Shark Tank, and pioneer of the As Seen On TV empire, has already been involved as an Advisor of the Company, and is excited to increase his participation via the group's media arm. In the beginning of the new year, the Harrington group will be launching a multi-pronged marketing strategy to promote the UV-C products carried by Optec. This approach will include an in-depth social campaign in addition to celebrity endorsements including Dr. Drew Pinsky who has already come on board as a brand ambassador.
Optec International CEO, Roger Pawson, stated "We are ready to hit the ground running with the Harrington Group and are very excited to have the support and media expertise that comes with this seasoned group of experts."
Kevin Harrington commented " As I stated on the recent webinar OPTEC is a rapidly expanding company in the PPE (Personal Product Equipment) sector producing and distributing products for consumer safety in addition to providing the much needed medical grade masks and gloves for the medical industry as a whole. I like and support the company's mission to help us through these difficult times by continuously striving to introduce pre-emptive pandemic products to the country".