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NetworkNewsBreaks – The Alkaline Water Company I

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Posted On: 11/19/2020 2:56:03 PM
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Posted By: NetworkNewsWire
NetworkNewsBreaks – The Alkaline Water Company Inc. (CSE: WTER) (NASDAQ: WTER) Announces Second Partnership to Present Alkaline88(R) Products to Entire Hospitality Channel

The Alkaline Water Company (CSE: WTER) (NASDAQ: WTER), a producer of premium bottled alkaline and flavored-infused drinking waters and CBD-infused products, today announced that it has added a new foodservice broker, IBA Foodservice. According to the update, the new partner will present the A88 family of beverage products to the entire hospitality channel. “We now have two formidable partnerships in DOT Foods and IBA Foodservice to help us gain share in the hospitality and foodservice channel,” said Ricky Wright, president and CEO of The Alkaline Water Company. “IBA is a highly respected professional foodservice sales and marketing organization comprised of thirty successful agencies. With deep, long-term market-by-market relationships, the IBA has stellar local expertise in a well-connected, collaborative and nationally respected alliance of independent brokers. Between our two partners, we expect DOT Foods to provide access to large national accounts, and IBA to help us penetrate the large regional accounts across the entire hospitality and foodservice ecosystem. These partners give us the scale and scope to drive our growing lifestyle brands in the sizeable on-premise market estimated at over $14 billion by Beverage Marketing Corporation. This segment includes restaurants, hotels, airports, stadiums, hospitals, schools, colleges/universities, parks, golf courses, health and fitness clubs, coffee shops, etc. We expect our single-serves, including A88 Infused flavors, eco-friendly aluminum bottles, and A88CBD infused lemon-lime water to do exceptionally well in the channel.”

Please see full disclaimers on the NetworkNewsWire website applicable to all content provided by NNW, wherever published or re-published: http://NNW.fm/Disclaimer


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