Many were not overly excited when the Kansas based
Post# of 7808
That small Kansas company has now opened the door for ActiPatch Enhanced Products to be marketed by DJO a billion dollar company.
For BIEL to have ActiPatch in a product Marketed by DJO would be fantastic but this is much more than Marketing.
DonJoy, the Brace/Support division of DJO, is selling the ActiPatch Enhanced Back and Knee Products under their own name, with serious promotion of ActiPatch Therapy:
"Knee pain meets its match with this compression knee wrap. Powerful ActiPatch® (pulsed shortwave therapy) technology produces sensation-free electromagnetic pulses that penetrate deep into soft tissue, helping to calm hypersensitive nerves and relieve pain caused by musculoskeletal injury and osteoarthritis. ActiPatch® provides clinically proven support and pain relief aid 24 hours a day for up to 720 hours*; switch it on or off to customize treatment."
"Powered By ActiPatch" is stamped on the front of the products.
When the Online and Retail Soft Rollouts transition to Full Sales Rep Supported Promotion in Q1 2021 BIEL will be the beneficiary of hundreds of thousands of dollars in ActiPatch Publicity.
The new ActiPatch Enhanced Back and Knee Products are part of the DonJoy 'Advantage' Product Line which has 24 Products. I would not be surprised to see ActiPatch Enhanced offerings expand into other body areas.
See the full 'Advantage' product line here;
https://www.donjoyperformance.com/donjoy-advantage
https://www.donjoyperformance.com/eme-knee-wrap
https://www.donjoyperformance.com/eme-back-wrap