OEM pricing is lower 34 but so are OEM costs. *

OEM pricing is lower 34 but so are OEM costs.

* BIEL's mfg has tiered pricing, ordering a 50k device production run is more expensive per unit than a 200k production run

* Devices ship direct from mfg to OEM Partner, no side trip to BIEL's office

* OEM Partners receive the raw PSWT device, no box, no attachment products, no labor cost to assemble retail product, no warehousing costs

* The product that OEM Partners sell is their Product, BIEL provides no retail customer support

* No Advertising/Marketing expenses, BIEL's largest revenue year was in 2015, $2.339 million, 'Sales Support' to earn that revenue was $1.068 million

So while the raw OEM margins are less than retail when the margins after costs are calculated BIEL comes out ahead with the OEM business model.

RecoveryRx commands a higher price than ActiPatch as it is a Prescription Device. BIEL's profit per unit will also be higher as the mfg costs for RecoveryRx and ActiPatch are the same.