Some more on Sales Enablement and something you didn't know
Scott Brinker does a great job with this. More fun than anything. There is a jpeg, PDF so you don't go blind
Marketing Technology Landscape Supergraphic (2020): Martech 5000 —
really 8,000, but who’s counting?
This is an interesting read...
Verb & Solofire also in there so it's updating constantly
2020 2021 B2B Sales Enablement market size, growth rate, overview and book
https://salesenablement.wordpress.com/tag/mar...ze/page/3/
You ever wonder why VERB chose to integrate with Salesforce first?
That graph is from...
The Forrester New Wave™: SaaS Marketplaces, Q2 2020
The Eight Providers That Matter Most And How They Stack Up
June 11, 2020
They couldn't include SAP as they were in the process of launching
a new online marketplace
Remember I talked about criteria to make the list and it will differ depending on the analysis. Here's a couple as an example to be considered for this one:
1.) One billion dollars or more in total corporate revenue.
2.) At least 400 SaaS solutions available for purchase online
To be considered for inclusion of these companies app store, scale, UX and vetting are key differentiators
You see, they don't let just anyone put their app on the app store despite what some knuckleheads try to lead you to believe.
To get on Salesforce app store, it is more than just 'filling out an application'
If it was easy, everyone would be on there
Notice anyone missing?
Starts with a "O"
Oracle and IBM decided not to participate
They either have marketplaces with limited SaaS offerings or aren’t yet at a
level of maturity or adoption required
Guess we knew that, but they will get there...
Remember my recent post about the Salesforce Ecosystem and how large it is.
Now you know where they are ranked as well
Not a bad partner to have. Marketing campaign starts next week to Salesforce employees and customers.
Scott Brinker does a great job with this. More fun than anything. There is a jpeg, PDF so you don't go blind
Marketing Technology Landscape Supergraphic (2020): Martech 5000 —
really 8,000, but who’s counting?
This is an interesting read...
Verb & Solofire also in there so it's updating constantly
2020 2021 B2B Sales Enablement market size, growth rate, overview and book
https://salesenablement.wordpress.com/tag/mar...ze/page/3/
You ever wonder why VERB chose to integrate with Salesforce first?
That graph is from...
The Forrester New Wave™: SaaS Marketplaces, Q2 2020
The Eight Providers That Matter Most And How They Stack Up
June 11, 2020
They couldn't include SAP as they were in the process of launching
a new online marketplace
Remember I talked about criteria to make the list and it will differ depending on the analysis. Here's a couple as an example to be considered for this one:
1.) One billion dollars or more in total corporate revenue.
2.) At least 400 SaaS solutions available for purchase online
To be considered for inclusion of these companies app store, scale, UX and vetting are key differentiators
You see, they don't let just anyone put their app on the app store despite what some knuckleheads try to lead you to believe.
To get on Salesforce app store, it is more than just 'filling out an application'
If it was easy, everyone would be on there
Notice anyone missing?
Starts with a "O"
Oracle and IBM decided not to participate
They either have marketplaces with limited SaaS offerings or aren’t yet at a
level of maturity or adoption required
Guess we knew that, but they will get there...
Remember my recent post about the Salesforce Ecosystem and how large it is.
Now you know where they are ranked as well
Not a bad partner to have. Marketing campaign starts next week to Salesforce employees and customers.
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