NetworkNewsBreaks – SRAX Inc.’s (NASDAQ: SRAX)

NetworkNewsBreaks – SRAX Inc.’s (NASDAQ: SRAX) BIGtoken Study Reveals Consumer Behaviors Amid Pandemic

SRAX’s (NASDAQ: SRAX) BIGtoken, a permission-first consumer data-management platform, released a new consumer research report comparing its users’ TV and movie-consumption behaviors one month versus four months into the global pandemic. According to the update, BIGtoken surveyed its U.S. user base in April and again in August to compare results and understand how the pandemic has impacted TV and movie consumption. Among the results, which can be downloaded in the full report at http://nnw.fm/vx2Jd, 46% of BIGtoken’s survey respondents indicated that they were video streaming more in August 2020 than they were four months prior. In addition, the study revealed that more BIGtoken users have subscribed to Netflix, Amazon Prime and Hulu from April to August 2020, and, generally, 50% of respondents claim to be watching more TV and movies now than four months ago.

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