I don't think Joe is really worried about the pps that much right now. From talking to Todd Falls, it seems they look at it everyday, and realize it does not reflect the company's value, but believe that as soon as we get on a major exchange and start realizing our goals then the pps will take care of itself and "we will all be very happy".
I tend to agree - it is what it is for right now, and we have to be patient. No use banging our heads against the wall and yelling over and over "the pps is too low - do something!"
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