I was actually going to suggest that we all draft
Post# of 146268
For example, I am not sure if any of our endpoints can be compared to others but if they do they should be called out, etc. Additionally I would use more upbeat and positive language to emphasis the breakthrough this really is such as no other therapeutic to date has outperformed the placebo arm, etc
I really think this is great room but have to be honest and say that it was presented as a run of the mill everyday announcement. Perhaps that was due to the expectation from the previous PR that this would be a comprehensive call on the results which ended up not being. Words matter especially when millions are at stake.
Just my thoughts
![Like This Post](/images/thumb-up.png)
![Dislike This Post](/images/thumb-down.png)