IBGH News .02 drank® Partners With MAPCO Express
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IBGH News .02 drank® Partners With MAPCO Express As Latest Chain To Carry Its Product
2012-06-12 09:00 ET - News Release
HOUSTON, June 12, 2012 /PRNewswire/ -- Innovative Beverage Group Holdings, Inc. (OTC:IBGH), the pioneers of the relaxation market and makers of drank®, announced today their partnership with MAPCO Express, Inc, to carry the line of products in all stores. This includes the cult classic, original drank® and the new Island Time offering.
(Logo: http://photos.prnewswire.com/prnh/20110823/CL55945LOGO )
"MAPCO prides itself on having a diverse selection of product for our consumers to choose from," says Damian Wyatt, MAPCO Category Leader, Beverages. "We are excited about our partnership with Drank and looking forward to providing our hard working customers with a little relaxation." Click here for a list of MAPCO markets and stores.
MAPCO Express, Inc. joins the ranks of many convenience store giants that have added drank® to their New Age beverage lineup. "As we look at our growth strategy, it is imperative for us choose strategic partners that help give us better coverage in our key markets including North Georgia, Tennessee, Arkansas, Virginia and Alabama. MAPCO was at the top of our list," says Innovative Beverage Group CEO Peter Bianchi.
Bianchi knows firsthand the hustle and bustle that Americans face in their everyday lives. In fact, Bianchi was in Manhattan for an interview with ABC's "Nightline" to discuss reasons for consumers to relax. Click HERE to watch. Says Bianchi, "My claim to fame is relaxing the world and with the addition of Island Time into the drank® family of products, it's yet another way to help Americans embrace their inner peace in the midst of what could possibly be the last year on earth."
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