Some IT project take a couple of weeks. Some take
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Just look at how long it takes Microsoft to come put with a new version of Windows or Apple a new release of iOS and I am not talking about patches or point releases
If you read the 5 links I posted late last year, you know a few things.
The customer app took about a year to create
As with any IT project, not all that duration is coding
You may want to read the article McKinley wrote about Segmentation and what it's going to mean for the direct sales industry
The Importance of Customer and Business Builder Segmentation in Direct Sales - Published on December 19, 2019
https://www.linkedin.com/pulse/importance-cus...ct-oswald/
From McKinley:
"Just over a year ago our team took on the challenge of viewing how we can support our clients’ initiatives to drive customer retention. In January we are releasing our biggest internal initiative to date: a Customer version of our app that will focus on education, retention, and communication to the customer segment. This project has pushed us and helped us find unique ways to not only address these needs, but also hit them head on in a way that can expedite solutions for the entire industry. This Customer App combines a Mobile LMS with our industry-leading technology. "
From a VERB client:
" We are announcing a customer plan as I mentioned the end of January that is going to be revolutionary, it's going to be game changing. It going to incentivize people to go share our products with customers
It's going to incentivize customers to share with customers so they can earn a product
It's going to also incentivize brand partners to share it and go get yourself 6-8-10 customers"
This is going to be big in my opinion.
Another revenue stream
The app is already out there.
Multiple customers have already signed on.