$VERB NEWS JUST OUT--Kyäni Adopts VERB's CRM Plat
Post# of 103077
NEWPORT BEACH, Calif. and SALT LAKE CITY, Dec. 03, 2019 (GLOBE NEWSWIRE) -- VERB Technology Company, Inc. (NASDAQ: VERB) ("VERB" or the "Company" , a leader in business-focused interactive video CRM, marketing, and sales enablement applications, announced Ky?ni, an internationally recognized health and wellness brand has signed-on to adopt VERB's interactive video CRM platform, including VERB's LEARN application, for a global launch in almost 30 of Ky?ni's markets in multiple languages. Ky?ni also plans to utilize VERB's sampling program and back-office reporting tools. Ky?ni offers a variety of health and wellness focused products, ranging from skin care solutions to protein powders. Through the use of VERB's LEARN app, Ky?ni customers can better educate themselves on the health benefits and applications of their full suite of offerings. At the same time, Ky?ni business partners can leverage these educational tools to foster brand loyalty and product knowledge, which has been shown to improve customer retention rates. With VERB's sampling program, Ky?ni will also be able to expand and streamline their marketing efforts, and with VERB's back-office reporting tools at their disposal, their organization will benefit from a consolidated source of data analytics, financial and operational reporting, and other sales support services. "Having managed our own apps over the years, we are well aware of the challenges and opportunities associated with being a digital-first organization," said Ky?ni Chief Information Officer Troy Hiltbrand. "After reviewing the VERB platform, we realized that it would be in our best interest to leverage this powerful technology rather than continuing to manage the process in-house. Utilizing VERB's platform will allow us to realize additional cost savings and enhance the capabilities of our organization at the same time. We look forward to providing our business partners with more effective tools, which will make them and Ky?ni better and more productive." Global President of Sales for VERB McKinley Oswald added: "Ky?ni was a great customer for us over the years as part of our fulfillment business, and we look forward to expanding this relationship to include VERB's SAAS and technology services. With a rollout of this magnitude, we'll be able to showcase the scalability of our platform with a major international player, which we expect will translate into meaningful new business opportunities at the global enterprise level."
https://finance.yahoo.com/news/ky-ni-adopts-v...10174.html