I'm still a believer in the product. It is very much needed. Distracted driving is an epidemic. Someone has to find a solution. Steve tried with the auto dealers and wasn't successful enough. He is now going for the insurance companies. This is the avenue he maybe should have tried first, but until DD is dealt with through law and made illegal in every state it won't sell. Now WHEN insurance companies come on board, because money talks and they are losing money all the time with each DD accident, this product will take off. IMO