Not a big deal because it applies to our competition as

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adirondackhi AsYouWere #56832
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Not a big deal because it applies to our competition as well, unless they want to risk putting large quantities of CBD infused edibles on store shelves in direct defiance of the FDA. That can get you some NEGATIVE cash flow in a hurry. Revenue can still be generated by hemp seed extract infused edibles.

Many people, myself included, eat hemp seeds daily due to the fantastic nutritional value. Even if they only want to distribute hemp seed extract infused products until the FDA clears CBD infused foods for specified amounts of CBD, we'll easily be able to get the ball rolling full speed since it's hardly new to us. We were about to launch our Rocky Mountain beverages, which will also be hemp seed extract infused for the same reason. Brick and mortar RETAIL.

With Amazon, it was a play on labeling to keep the big pharma puppets and Dudley Do Right's off their back. "Hemp Extract" was just a less scary way of saying cannabidiol or CBD, and the bashholes took the original CYA policy wording for vendors using Amazon and said that Amazon wouldn't allow CBD infused products.

Fact is they damn well did. The formulas for HEMPd products sold on Amazon and on the HEMPd web site are identical. That case and foods like chocolates and brownies and such is not apples to apples unfortunately, because the FDA's handling of CBD infused edibles is much more aggressive than with nutraceuticals and beverages for some reason. I think they're simply drawing the line here to force the issue forward.

All Amazon cared about was the FDA and the DEA leaving them alone. They were fully aware that the World Health Organization had already declared CBD perfectly safe for human consumption in reasonable quantities, and clearly, big pharma and others against the legal cannabis movement were the main reason the U.S. was lagging behind. It's always about F-ing money here as opposed to what's right.

Anyhow, as Michael stated, it's most likely only a temporary hurdle, since the FDA is indeed already moving forward on the matter. There's simply too much consumer interest, and therefore revenue, for the FDA to delay the market via unjustifiable foot dragging, which was the main reason for forming the hemp round table in the first place.

The pressure is on to prevent the sandbagging of something not only capable of positively and profoundly impacting the U.S. and global economies, but also U.S. and global health.
2

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